Homecourt vs Molton Brown:Which is more popular?
In September 2026, Molton Brown had more branded searches than Homecourt among room spray brands worldwide. Molton Brown had about 135,000 branded searches, while Homecourt had 40,500. Molton Brown made up 48.5% of all room spray brand searches we track, and Homecourt accounted for 14.5%. When we asked ChatGPT and Google AI Overviews about room spray brands, Homecourt appeared in two of the four answers and Molton Brown in none.
Who do people search for more?
Molton Brown, about 3 searches for every 1 for Homecourt
Who does AI mention more?
Homecourt, mentioned in 2 of 4 answers, Molton Brown in 0
Who does AI recommend more?
Homecourt, the only one of the two named
Follow Homecourt vs Molton Brown and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top room spray brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Homecourt was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Molton Brown did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Mrs. Meyer’s Clean Day3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Homecourt2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
P.F. Candle Co.2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Aesop2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Diptyque2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Jo Malone1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Molton Brown0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Neom0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ecoya0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about room spray brands
4 answers
Asked ChatGPT
“Which room spray brand should I buy?”
Asked ChatGPT
“What are the best room spray brands?”
Asked ChatGPT
“What's the best room spray brand for a fresh smelling home?”
Searched Google, AI Overview
“best room spray”
Searched Google, AI Overview
“home fragrance spray”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Homecourt or Molton Brown more popular in search?
This chart shows how often people search Google for Homecourt and Molton Brown by name. Each line represents a brand's share of searches for all nine room spray brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Molton Brown, Homecourt. The figures are in the table below the chart.
View monthly share of searches table
| Month | Molton Brown | Mrs. Meyer’s Clean Day | Homecourt | Neom | P.F. Candle Co. | Ecoya | Aesop | Diptyque | Jo Malone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 58% | 14.3% | 11.7% | 5.2% | 4.3% | 3.5% | 1.6% | 1% | 0.46% |
| Nov 2025 | 60.8% | 10% | 6.7% | 8.2% | 4.5% | 6.7% | 1.6% | 1.1% | 0.38% |
| Dec 2025 | 60.4% | 8.1% | 6.6% | 12.1% | 4.5% | 4.5% | 1.6% | 1.6% | 0.58% |
| Jan 2026 | 50.1% | 18.4% | 12.3% | 6.7% | 4.5% | 3.7% | 2% | 1.6% | 0.71% |
| Feb 2026 | 49.5% | 18.2% | 12.2% | 6.7% | 5.4% | 3.6% | 2% | 1.6% | 0.72% |
| Mar 2026 | 44.2% | 19.9% | 16.3% | 5.9% | 4.9% | 4.9% | 1.8% | 1.8% | 0.52% |
| Apr 2026 | 46% | 20.7% | 16.9% | 4.1% | 4.1% | 4.1% | 1.8% | 1.5% | 0.54% |
| May 2026 | 50.3% | 18.4% | 15.1% | 3.7% | 4.5% | 4.5% | 1.6% | 1.3% | 0.48% |
| Jun 2026 | 47.7% | 17.6% | 17.6% | 3.5% | 4.3% | 5.3% | 1.9% | 1.6% | 0.56% |
| Jul 2026 | 49.1% | 18% | 14.7% | 2.9% | 4.4% | 6.6% | 2% | 1.6% | 0.58% |
| Aug 2026 | 48% | 21.5% | 14.4% | 3.5% | 4.3% | 4.3% | 1.9% | 1.6% | 0.57% |
| Sep 2026 | 48.5% | 17.8% | 14.5% | 5.3% | 5.3% | 4.3% | 1.9% | 1.6% | 0.68% |
How has the Homecourt and Molton Brown comparison changed over the last 12 months?
3 findings
- Molton Brown was ahead of Homecourt in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Homecourt’s share of searches among room spray brands worldwide moved from 11.7% to 14.5%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, Molton Brown’s share of searches among room spray brands worldwide moved from 58% to 48.5%, and its estimated monthly branded searches moved from 201K to 135K.
How did search popularity change for room spray brands worldwide in September 2026?
1 change
In September 2026, Molton Brown gained share of searches among room spray brands worldwide, from 48% to 48.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Homecourt’s and Molton Brown’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Homecourt
1 branded search term
- homecourt
Molton Brown
1 branded search term
- molton brown
Other head-to-heads among room spray brands
- Molton Brown vs Mrs. Meyer’s Clean Day: compare popularity
- Molton Brown vs Neom: compare popularity
- Molton Brown vs P.F. Candle Co.: compare popularity
- Mrs. Meyer’s Clean Day vs Homecourt: compare popularity
- Mrs. Meyer’s Clean Day vs Neom: compare popularity
- Mrs. Meyer’s Clean Day vs P.F. Candle Co.: compare popularity
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.