Osmocote vs Yates:Which is more popular?
In September 2026, Yates had more branded searches than Osmocote among plant food brands worldwide. Yates had about 40,500 branded searches, while Osmocote had 22,200. Yates made up 40.7% of all plant food brand searches we track, and Osmocote accounted for 22.3%. When we asked ChatGPT and Google AI Overviews about plant food brands, Osmocote appeared in three of the five answers and Yates in none.
Who do people search for more?
Yates, about 82% more searches than Osmocote
Who does AI mention more?
Osmocote, mentioned in 3 of 5 answers, Yates in 0
Who does AI recommend more?
Osmocote, the only one of the two named
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Top plant food brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Osmocote was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Yates did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Espoma1st
Miracle-Gro2nd- Jobe's Organics3rd
- Osmocote4th
- Yates–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Miracle-Gro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Espoma4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Jobe's Organics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Osmocote3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Yates0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about plant food brands
5 answers
Asked ChatGPT
“Which plant food brand should I buy?”
Asked ChatGPT
“What are the best plant food brands?”
Asked ChatGPT
“What's the best plant food brand for healthy garden plants?”
Searched Google, AI Overview
“best plant food”
Searched Google, AI Overview
“liquid plant food”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Osmocote or Yates more popular in search?
This chart shows how often people search Google for Osmocote and Yates by name. Each line represents a brand's share of searches for all five plant food brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Yates, Osmocote. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yates | Miracle-Gro | Osmocote | Espoma | Jobe's Organics |
|---|---|---|---|---|---|
| Oct 2025 | 48.3% | 26.4% | 21.7% | 3.5% | 0.07% |
| Nov 2025 | 48.7% | 26.7% | 21.7% | 2.9% | 0.04% |
| Dec 2025 | 48.7% | 26.6% | 21.8% | 2.8% | 0.06% |
| Jan 2026 | 46.1% | 25.3% | 25.3% | 3.3% | 0.05% |
| Feb 2026 | 38.5% | 31.5% | 25.8% | 4.2% | 0.08% |
| Mar 2026 | 25.2% | 37.7% | 30.8% | 6.2% | 0.13% |
| Apr 2026 | 23.5% | 43% | 28.7% | 4.7% | 0.1% |
| May 2026 | 21.5% | 47.9% | 26.2% | 4.3% | 0.11% |
| Jun 2026 | 22.7% | 50.8% | 22.7% | 3.7% | 0.12% |
| Jul 2026 | 34.9% | 42.7% | 19.1% | 3.1% | 0.1% |
| Aug 2026 | 36.2% | 36.2% | 24.2% | 3.2% | 0.1% |
| Sep 2026 | 40.7% | 33.3% | 22.3% | 3.6% | 0.05% |
How has the Osmocote and Yates comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Osmocote took it in March 2026, Yates took it in July 2026.
- Across the 12 months ending September 2026, Osmocote’s share of searches among plant food brands worldwide moved from 21.7% to 22.3%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Yates’ share of searches among plant food brands worldwide moved from 48.3% to 40.7%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for plant food brands worldwide in September 2026?
2 changes
In September 2026, Yates overtook Miracle-Gro to become the leader among plant food brands worldwide, with 40.7% of the searches.
In September 2026, Osmocote lost share of searches among plant food brands worldwide, from 24.2% to 22.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Osmocote’s and Yates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among plant food brands
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