Simba vs Tempur-Pedic:Which is searched more?
In August 2026, Tempur-Pedic had more branded searches than Simba among pillow brands worldwide. Tempur-Pedic was estimated to have 165K branded searches compared to Simba’s 79.4K, and held a 38.3% Share of Search versus Simba’s 18.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Simba or Tempur-Pedic?
Compare the pillow brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tempur-Pedic, Simba. The figures are in the table below the chart.
View monthly share of search table
| Month | Tempur-Pedic | Simba |
|---|---|---|
| Oct 2025 | 33.4% | 16.6% |
| Nov 2025 | 23.8% | 14.2% |
| Dec 2025 | 12.4% | 5% |
| Jan 2026 | 29.1% | 17.7% |
| Feb 2026 | 39% | 15.9% |
| Mar 2026 | 33.2% | 19.8% |
| Apr 2026 | 35.8% | 17.8% |
| May 2026 | 39.1% | 15.6% |
| Jun 2026 | 38.5% | 15.7% |
| Jul 2026 | 40.8% | 16.1% |
| Aug 2026 | 38.3% | 18.5% |
| Sep 2026 | — | — |
How has the Simba and Tempur-Pedic comparison changed over the last 12 months?
3 findings
- Tempur-Pedic was ahead of Simba in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Simba’s estimated Share of Search among pillow brands worldwide moved from 16.6% to 18.5%, and its estimated monthly branded searches moved from 82.1K to 79.4K.
- Across the 11 months ending August 2026, Tempur-Pedic’s estimated Share of Search among pillow brands worldwide moved from 33.4% to 38.3%, and its estimated monthly branded searches held steady at 165K.
How did search popularity change for pillow brands worldwide in August 2026?
2 changes
In August 2026, Simba overtook Silentnight to rank 2nd among pillow brands worldwide, at 18.5%.
In August 2026, Tempur-Pedic lost estimated Share of Search among pillow brands worldwide, from 40.8% to 38.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Simba’s and Tempur-Pedic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Simba
2 branded search terms
- simba mattress
- simba sleep
Tempur-Pedic
1 branded search term
- tempur-pedic
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