Better Stack vs Jira Service Management:Which is more popular?
In September 2026, Jira Service Management had more branded searches than Better Stack among on-call management platforms worldwide. Jira Service Management had about 33,900 branded searches, while Better Stack had 14,800. Jira Service Management made up 38.6% of all on-call management platform searches we track, and Better Stack accounted for 16.8%. When we asked ChatGPT and Google AI Overviews about on-call management platforms, Better Stack and Jira Service Management each appeared in two of the five answers. Jira Service Management was mentioned before Better Stack in two out of three answers that named either.
Who do people search for more?
Jira Service Management, about 2 searches for every 1 for Better Stack
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Jira Service Management, named ahead of Better Stack in 2 of 3 answers
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Top on-call management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Better Stack and Jira Service Management were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Jira Service Management was listed before Better Stack in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PagerDuty1st
incident.io2nd
Rootly3rd
Jira Service Management4th
FireHydrant5th
Grafana IRM6th
Better Stack7th
Opsgenie8th
xMatters–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
PagerDuty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
incident.io4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rootly4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Grafana IRM3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
FireHydrant3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jira Service Management2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Better Stack2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Opsgenie1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
xMatters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about on-call management platforms
5 answers
Asked ChatGPT
“Which on-call management platform should I use?”
Asked ChatGPT
“What are the best on-call management platforms?”
Asked ChatGPT
“What's the best on-call management platform for incident response?”
Searched Google, AI Overview
“incident management tool”
Searched Google, AI Overview
“on call scheduling”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Better Stack or Jira Service Management more popular in search?
This chart shows how often people search Google for Better Stack and Jira Service Management by name. Each line represents a brand's share of searches for all nine on-call management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Jira Service Management, Better Stack. The figures are in the table below the chart.
View monthly share of searches table
| Month | Jira Service Management | Better Stack | Opsgenie | incident.io | Rootly | xMatters | Grafana IRM | FireHydrant | PagerDuty |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.9% | 8.2% | 27.5% | 12.3% | 6.8% | 6.7% | 4.3% | 0.17% | 0.01% |
| Nov 2025 | 38.6% | 9.4% | 25.8% | 7.7% | 6.4% | 7.7% | 4.3% | 0.16% | 0.01% |
| Dec 2025 | 34.9% | 10.2% | 28.1% | 8.3% | 7% | 6.8% | 4.3% | 0.33% | 0.01% |
| Jan 2026 | 37.3% | 11.1% | 24.8% | 7.4% | 7.6% | 7.4% | 4.1% | 0.36% | 0.01% |
| Feb 2026 | 37.7% | 11.2% | 25.2% | 7.5% | 7.8% | 6.1% | 4.2% | 0.29% | 0.01% |
| Mar 2026 | 34.9% | 12.7% | 23.2% | 8.5% | 8.8% | 6.9% | 4.7% | 0.33% | 0.02% |
| Apr 2026 | 37.2% | 13.5% | 20.2% | 9.1% | 7.6% | 7.4% | 4.7% | 0.29% | 0.01% |
| May 2026 | 37.4% | 16.6% | 20.3% | 7.4% | 7.6% | 6.1% | 4.5% | 0.1% | 0.01% |
| Jun 2026 | 38.3% | 13.9% | 20.8% | 9.3% | 7.7% | 6.2% | 3.7% | 0.1% | 0.01% |
| Jul 2026 | 38.4% | 13.9% | 20.8% | 9.3% | 7.7% | 6.2% | 3.7% | 0.1% | 0.01% |
| Aug 2026 | 35.2% | 18.7% | 18.7% | 8.3% | 8.5% | 6.8% | 3.7% | 0.11% | 0.01% |
| Sep 2026 | 38.6% | 16.8% | 16.8% | 9.2% | 7.6% | 7.5% | 3.3% | 0.08% | 0.01% |
How has the Better Stack and Jira Service Management comparison changed over the last 12 months?
3 findings
- Jira Service Management was ahead of Better Stack in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Better Stack’s share of searches among on-call management platforms worldwide moved from 8.2% to 16.8%, and its estimated monthly branded searches moved from 8.1K to 14.8K.
- Across the 12 months ending September 2026, Jira Service Management’s share of searches among on-call management platforms worldwide moved from 33.9% to 38.6%, and its estimated monthly branded searches moved from 33.4K to 33.9K.
How did search popularity change for on-call management platforms worldwide in September 2026?
2 changes

In September 2026, Jira Service Management gained share of searches among on-call management platforms worldwide, from 35.2% to 38.6%.

In September 2026, Better Stack lost share of searches among on-call management platforms worldwide, from 18.7% to 16.8%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Better Stack’s and Jira Service Management’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Better Stack
1 branded search term
- better stack
Jira Service Management
3 branded search terms
- jira service management
- jira service management app
- jira service management software
Other head-to-heads among on-call management platforms

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