Brandwave

Beyond Yoga vs CRZ YOGA:Which is more popular?

In September 2026, Beyond Yoga and CRZ YOGA were level in searches among leggings worldwide, with an estimated 201K branded searches each, at 0.46% of the total each. When we asked ChatGPT and Google AI Overviews about leggings, Beyond Yoga and CRZ YOGA each appeared in three of the five answers. Beyond Yoga and CRZ YOGA were each mentioned first in two of the four answers.

Among leggings worldwide in September 2026

Who do people search for more?

Beyond Yoga and CRZ YOGA are searched for about as often as each other.

Beyond Yoga 201K searchesCRZ YOGA 201K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Beyond Yoga in 3 of 5CRZ YOGA in 3 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Beyond Yoga first in 2CRZ YOGA first in 2

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Top leggings in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beyond Yoga was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. CRZ YOGA was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Beyond Yoga and CRZ YOGA were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lululemon1st
  2. Athleta2nd
  3. CRZ YOGA3rd
  4. Beyond Yoga4th
  5. Gymshark5th
  6. Alo Yoga6th
  7. Nike–
  8. Under Armour–
  9. Sweaty Betty–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lululemon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Athleta4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Beyond Yoga3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CRZ YOGA3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gymshark2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Alo Yoga1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nike0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Under Armour0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sweaty Betty0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about leggings

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Beyond Yoga or CRZ YOGA more popular in search?

This chart shows how often people search Google for Beyond Yoga and CRZ YOGA by name. Each line represents a brand's share of searches for all nine leggings we track, month by month, from English-language searches worldwide.

Beyond Yoga and CRZ YOGA among leggings worldwide, by month

Share of searches by month for Beyond Yoga, CRZ YOGA. The figures are in the table below the chart.

View monthly share of searches table
MonthNikeLululemonGymsharkUnder ArmourAlo YogaAthletaSweaty BettyBeyond YogaCRZ YOGA
Oct 202549.2%28.9%7.2%8.7%3%1.7%0.68%0.35%0.23%
Nov 202546.8%28.3%12.8%6.9%2.4%1.7%0.55%0.34%0.23%
Dec 202545.7%32.6%8.1%8%2.3%2%0.76%0.32%0.22%
Jan 202652.2%26%7.9%7.8%2.7%1.9%0.62%0.47%0.32%
Feb 202652.7%25.6%8%7.7%2.7%1.9%0.61%0.38%0.38%
Mar 202656%22%8.2%8.1%2.3%2%0.64%0.33%0.4%
Apr 202652.1%25%9.3%7.6%2.7%1.9%0.59%0.45%0.45%
May 202652.6%25.2%7.7%7.6%3.2%2.3%0.59%0.38%0.46%
Jun 202651.9%25.2%9.4%7.6%2.2%2.3%0.6%0.38%0.38%
Jul 202653.1%25.8%7.9%7.8%2.3%1.9%0.49%0.38%0.38%
Aug 202653.1%25.5%7.8%7.7%2.7%1.9%0.59%0.38%0.46%
Sep 202652.7%25.6%7.8%7.7%2.7%1.9%0.6%0.46%0.46%

How has the Beyond Yoga and CRZ YOGA comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: CRZ YOGA took it in March 2026.
  • Across the 12 months ending September 2026, Beyond Yoga’s share of searches among leggings worldwide moved from 0.35% to 0.46%, and its estimated monthly branded searches moved from 165K to 201K.
  • Across the 12 months ending September 2026, CRZ YOGA’s share of searches among leggings worldwide moved from 0.23% to 0.46%, and its estimated monthly branded searches moved from 110K to 201K.

How did search popularity change for leggings worldwide in September 2026?

2 changes
  1. In September 2026, Beyond Yoga rose from 9th to 8th among leggings worldwide.

  2. In September 2026, CRZ YOGA fell from 8th to 9th among leggings worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Beyond Yoga’s and CRZ YOGA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beyond Yoga

1 branded search term

  • beyond yoga

CRZ YOGA

1 branded search term

  • crz yoga

How the Brand Demand Index is measured

Other head-to-heads among leggings

Creator with pink hair and a pink jacket

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