Brandwave

La Colombe vs Stumptown:Which is more popular?

In October 2026, La Colombe had more branded searches than Stumptown among iced coffee brands worldwide. La Colombe had about 17,000 branded searches, while Stumptown had 2,930. La Colombe made up 7.1% of all iced coffee brand searches we track, and Stumptown accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about iced coffee brands, La Colombe appeared in all five answers and Stumptown in one. La Colombe was mentioned before Stumptown in every answer.

Among iced coffee brands worldwide in October 2026

Who do people search for more?

La Colombe, about 6 searches for every 1 for Stumptown

La Colombe 17K searchesStumptown 2.9K searches

Who does AI mention more?

La Colombe, mentioned in every answer we collected

La Colombe in 5 of 5Stumptown in 1 of 5

Who does AI recommend more?

La Colombe, named ahead of Stumptown in every answer

La Colombe first in 5Stumptown never first

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Top iced coffee brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, La Colombe appeared in all five answers. Stumptown was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. La Colombe was listed before Stumptown in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. La Colombe1st
  2. STōK2nd
  3. Starbucks3rd
  4. Califia Farms4th
  5. Stumptown5th
  6. Nescafé–
  7. Jimmy's–
  8. Costa–
  9. Grind–
  10. Emmi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Starbucks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • La Colombe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • STōK4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Califia Farms2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stumptown1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nescafé0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jimmy's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Costa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grind0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Emmi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about iced coffee brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is La Colombe or Stumptown more popular in search?

This chart shows how often people search Google for La Colombe and Stumptown by name. Each line represents a brand's share of searches for all ten iced coffee brands we track, month by month, from English-language searches worldwide.

La Colombe and Stumptown among iced coffee brands worldwide, by month

Share of searches by month for La Colombe, Stumptown. The figures are in the table below the chart.

View monthly share of searches table
MonthStarbucksSTōKNescaféLa ColombeJimmy'sCalifia FarmsStumptownCostaGrindEmmi
Nov 202555.6%19.9%10.9%6.9%2.6%1.1%1.5%1.1%0.41%0.09%
Dec 202560.2%17.7%7.9%8%2.3%1.2%1.3%1.1%0.31%0.1%
Jan 202656%19.8%8.9%9.2%2.2%1.3%1.2%1%0.32%0.09%
Feb 202657.8%16.7%11.2%7.9%2.2%1.3%1.2%1.2%0.35%0.11%
Mar 202656.8%16.4%11%8.7%2.7%1.2%1.5%1.1%0.37%0.11%
Apr 202652.9%15.6%15.6%8.5%2.5%1%1.5%1.7%0.43%0.13%
May 202653.9%16%16%8.1%2.1%0.85%1%1.6%0.38%0.11%
Jun 202649.6%16%16%12.2%2.1%0.89%1.2%1.6%0.35%0.14%
Jul 202650.8%16.3%20%6%2.2%1.1%1.5%1.6%0.29%0.15%
Aug 202649.8%21.9%14.7%6.7%2.4%1.3%1.3%1.4%0.24%0.14%
Sep 202646.4%24.9%16.6%6%2.2%1.3%1.2%0.92%0.27%0.16%
Oct 202647.7%25.4%13.9%7.1%2.3%1.3%1.2%0.79%0.16%0.14%

La Colombe and Stumptown sell other things too, so only their searches that name this product count here, like “la colombe cold brew”.

How has branded search for La Colombe and Stumptown changed worldwide over the last 12 months?

3 findings
  • La Colombe was ahead of Stumptown in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, La Colombe’s share of searches among iced coffee brands worldwide moved from 6.9% to 7.1%, and its estimated monthly branded searches moved from 11.5K to 17K.
  • Across the 12 months ending October 2026, Stumptown’s share of searches among iced coffee brands worldwide moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 2.4K to 2.9K.

How did search popularity change for iced coffee brands worldwide in October 2026?

2 changes

  1. In October 2026, La Colombe gained share of searches among iced coffee brands worldwide, from 6% to 7.1%.

  2. Estimated monthly branded searches for Stumptown worldwide rose 20.1% over 12 measured months, from 2.4K to 2.9K in October 2026.

How are La Colombe’s and Stumptown’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using La Colombe’s and Stumptown’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

La Colombe

3 branded search terms

  • la colombe canned coffee
  • la colombe cold brew
  • la colombe iced coffee

Stumptown

2 branded search terms

  • stumptown cold brew
  • stumptown iced coffee

How the Brand Demand Index is measured

Other head-to-heads among iced coffee brands

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