BaBylissPRO vs CHI:Which is more popular?
In October 2026, BaBylissPRO had more branded searches than CHI among hair dryer brands worldwide. BaBylissPRO had about 14,800 branded searches, while CHI had 6,600. BaBylissPRO made up 0.98% of all hair dryer brand searches we track, and CHI accounted for 0.44%. When we asked ChatGPT and Google AI Overviews about hair dryer brands, BaBylissPRO appeared in four of the five answers and CHI in none.
Who do people search for more?
BaBylissPRO, about 2 searches for every 1 for CHI
Who does AI mention more?
BaBylissPRO, mentioned in 4 of 5 answers, CHI in 0
Who does AI recommend more?
BaBylissPRO, the only one of the two named
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Top hair dryer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, BaBylissPRO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. CHI did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Dyson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Shark4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Conair4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- BaBylissPRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ghd2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
T32 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
BaByliss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Parlux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Remington0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CHI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hair dryer brands
5 answers
Asked ChatGPT
“Which hair dryer brand should I buy?”
Asked ChatGPT
“What are the best hair dryer brands?”
Asked ChatGPT
“What's the best hair dryer brand for fast drying hair?”
Searched Google, AI Overview
“best hair dryer”
Searched Google, AI Overview
“ionic hair dryer”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is BaBylissPRO or CHI more popular in search?
This chart shows how often people search Google for BaBylissPRO and CHI by name. Each line represents a brand's share of searches for all ten hair dryer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for BaBylissPRO, CHI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dyson | Shark | ghd | BaByliss | Parlux | Conair | Remington | T3 | BaBylissPRO | CHI |
|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 65.6% | 18.6% | 3.7% | 2.9% | 3% | 1.1% | 1.8% | 1.4% | 1.4% | 0.41% |
| Dec 2025 | 65.4% | 18.2% | 3.7% | 2.9% | 2.4% | 1.3% | 1.8% | 1.6% | 2% | 0.49% |
| Jan 2026 | 72.3% | 11.5% | 3.5% | 2.8% | 2.8% | 1.3% | 2.1% | 1.5% | 1.9% | 0.38% |
| Feb 2026 | 71.7% | 11.6% | 4.3% | 2.8% | 3.1% | 2.3% | 1.7% | 1.3% | 0.85% | 0.38% |
| Mar 2026 | 68.1% | 12.9% | 4.7% | 3.2% | 3.5% | 2.1% | 2.1% | 1.4% | 1.4% | 0.52% |
| Apr 2026 | 68.3% | 13.4% | 4% | 3.3% | 3.6% | 2.2% | 2% | 1.5% | 1.2% | 0.44% |
| May 2026 | 69.4% | 13.2% | 3.9% | 3.2% | 3.5% | 1.8% | 2% | 1.4% | 1.2% | 0.43% |
| Jun 2026 | 71.1% | 11.4% | 3.4% | 2.9% | 3.4% | 1.9% | 2.1% | 1.5% | 1.9% | 0.46% |
| Jul 2026 | 69% | 13.6% | 3.3% | 3.3% | 3.3% | 1.8% | 2% | 1.5% | 1.8% | 0.44% |
| Aug 2026 | 74.5% | 10.5% | 3.1% | 2.7% | 2.6% | 2.6% | 1.6% | 1.1% | 0.94% | 0.34% |
| Sep 2026 | 69.6% | 13.9% | 3.4% | 3.5% | 3.1% | 1.9% | 2.1% | 1.3% | 0.84% | 0.37% |
| Oct 2026 | 66.4% | 16.2% | 4% | 3.3% | 3% | 2.2% | 2% | 1.5% | 0.98% | 0.44% |
BaBylissPRO sells other things too, so only its searches that name this product count here, like “babylisspro hair dryer”.
How has branded search for BaBylissPRO and CHI changed worldwide over the last 12 months?
3 findings
- BaBylissPRO was ahead of CHI in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, BaBylissPRO’s share of searches among hair dryer brands worldwide moved from 1.4% to 0.98%, and its estimated monthly branded searches moved from 27.1K to 14.8K.
- Across the 12 months ending October 2026, CHI’s share of searches among hair dryer brands worldwide moved from 0.41% to 0.44%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
How did search popularity change for hair dryer brands worldwide in October 2026?
2 changes
Estimated monthly branded searches for BaBylissPRO worldwide fell 45.4% over 12 measured months, from 27.1K to 14.8K in October 2026.
Estimated monthly branded searches for CHI worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in October 2026.
How are BaBylissPRO’s and CHI’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using BaBylissPRO’s and CHI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BaBylissPRO
1 branded search term
- babylisspro hair dryer
CHI
1 branded search term
- chi hair dryer
Other head-to-heads among hair dryer brands
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