Brandwave

Dog seat covers:Which are searched most?

In August 2026, KONG was the most searched among dog seat covers worldwide, with an estimated 78.6K branded searches and 88.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. KONG88.7%
  2. Kurgo7.4%
  3. BarksBar1.8%
  4. Active Pets1.5%
  5. URPOWER0.54%
  6. Meadowlark0.02%

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Share of SearchLeaderboard

Compare the dog seat covers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among dog seat covers worldwide, by month

Share of Search by month for KONG, Kurgo. The figures are in the table below the chart.

View monthly share of search table
MonthKONGKurgoBarksBarActive PetsURPOWERMeadowlark
Oct 202587.5%7.3%2.7%1.8%0.66%0.04%
Nov 202591%5.5%1.6%1.3%0.49%0.03%
Dec 202592.1%4.6%1.3%1.3%0.61%0.05%
Jan 202690.9%5.5%1.3%1.6%0.6%0.03%
Feb 202691.3%5.5%1%1.6%0.49%0.03%
Mar 202690.4%6.5%1.3%1.3%0.58%0.03%
Apr 202688.9%7.8%1.2%1.5%0.57%0.02%
May 202686.5%8.9%1.7%2.2%0.65%0.05%
Jun 202687.2%9%1.8%1.4%0.65%0.04%
Jul 202687.5%8.5%1.7%1.7%0.62%0.03%
Aug 202688.7%7.4%1.8%1.5%0.54%0.02%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.KONG

    88.7%

    Held 1st. 78.6K estimated branded searches, +16.3% vs prior month. Share +1.3 points.

  2. 2.Kurgo

    7.4%

    Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share -1.1 points.

  3. 3.BarksBar

    1.8%

    Moved from 4th to 3rd. 1.6K estimated branded searches, +23.1% vs prior month. Share +0.1 points.

  4. 4.Active Pets

    1.5%

    Moved from 3rd to 4th. 1.3K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.URPOWER

    0.54%

    Held 5th. 480 estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Meadowlark

    0.02%

    Held 6th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among dog seat covers worldwide?

In August 2026, KONG was the most searched among dog seat covers worldwide, with an estimated 78.6K branded searches and 88.7% estimated Share of Search within this set. Kurgo is in 2nd place, 81.3 percentage points behind at 7.4% Share of Search.

Global dog seat covers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
KONG87.5% → 88.7%92.1%Dec 202586.5%May 20261st
Kurgo7.3% → 7.4%9%Jun 20264.6%Dec 20252nd
BarksBar2.7% → 1.8%2.7%Oct 20251%Feb 20263rd
Active Pets1.8% → 1.5%2.2%May 20261.3%Mar 20264th
URPOWER0.66% → 0.54%0.66%Oct 20250.49%Feb 20265th
Meadowlark0.04% → 0.02%0.05%May 20260.02%Aug 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, KONG’s estimated Share of Search among dog seat covers worldwide increased from 87.5% to 88.7%.
  • Across the 11 months ending August 2026, BarksBar’s estimated Share of Search among dog seat covers worldwide decreased from 2.7% to 1.8%.
  • Across the 11 months ending August 2026, KONG’s estimated Share of Search among dog seat covers worldwide peaked at 92.1% in December 2025 and was lowest at 86.5% in May 2026.
  • Across the 11 months ending August 2026, Kurgo’s estimated Share of Search among dog seat covers worldwide peaked at 9% in June 2026 and was lowest at 4.6% in December 2025.
  • Across the 11 months ending August 2026, BarksBar’s estimated Share of Search among dog seat covers worldwide peaked at 2.7% in October 2025 and was lowest at 1% in February 2026.
  • Across the 11 months ending August 2026, Kurgo, Active Pets, URPOWER and Meadowlark held steady: their estimated Share of Search among dog seat covers worldwide each moved less than 0.5 percentage points.

How did search popularity change for dog seat covers worldwide in August 2026?

  1. In August 2026, KONG gained estimated Share of Search among dog seat covers worldwide, from 87.5% to 88.7%.

  2. In August 2026, Kurgo lost estimated Share of Search among dog seat covers worldwide, from 8.5% to 7.4%.

  3. In August 2026, BarksBar rose from 4th to 3rd among dog seat covers worldwide.

  4. In August 2026, Active Pets fell from 3rd to 4th among dog seat covers worldwide.

  5. Estimated monthly branded searches for Meadowlark worldwide fell 50% over 11 measured months, from 40 to 20 in August 2026.

  6. Estimated monthly branded searches for URPOWER worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

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