Brandwave

Active Pets vs BarksBar:Which is more popular by branded search?

In August 2026, BarksBar had more branded searches than Active Pets among dog seat covers worldwide. BarksBar was estimated to have 1.6K branded searches compared to Active Pets’ 1.3K, and held a 1.8% Share of Search versus Active Pets’ 1.5%. These are worldwide searches for English-language branded terms.

Share of Search among dog seat covers worldwide in August 2026Which is more popular in search, Active Pets or BarksBar?
Active Pets1.5%1.3K searches
vs
BarksBar1.8%1.6K searches

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Which is more popular in search, Active Pets or BarksBar?

Compare the dog seat covers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Active Pets and BarksBar among dog seat covers worldwide, by month

Share of Search by month for BarksBar, Active Pets. The figures are in the table below the chart.

View monthly share of search table
MonthKONGKurgoBarksBarActive PetsURPOWERMeadowlark
Oct 202587.5%7.3%2.7%1.8%0.66%0.04%
Nov 202591%5.5%1.6%1.3%0.49%0.03%
Dec 202592.1%4.6%1.3%1.3%0.61%0.05%
Jan 202690.9%5.5%1.3%1.6%0.6%0.03%
Feb 202691.3%5.5%1%1.6%0.49%0.03%
Mar 202690.4%6.5%1.3%1.3%0.58%0.03%
Apr 202688.9%7.8%1.2%1.5%0.57%0.02%
May 202686.5%8.9%1.7%2.2%0.65%0.05%
Jun 202687.2%9%1.8%1.4%0.65%0.04%
Jul 202687.5%8.5%1.7%1.7%0.62%0.03%
Aug 202688.7%7.4%1.8%1.5%0.54%0.02%
Sep 2026——————

How has the Active Pets and BarksBar comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Active Pets took it in January 2026, BarksBar took it in June 2026.
  • Across the 11 months ending August 2026, Active Pets’ estimated Share of Search among dog seat covers worldwide moved from 1.8% to 1.5%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
  • Across the 11 months ending August 2026, BarksBar’s estimated Share of Search among dog seat covers worldwide moved from 2.7% to 1.8%, and its estimated monthly branded searches moved from 2.4K to 1.6K.

How did search popularity change for dog seat covers worldwide in August 2026?

  1. In August 2026, BarksBar rose from 4th to 3rd among dog seat covers worldwide.

  2. In August 2026, Active Pets fell from 3rd to 4th among dog seat covers worldwide.

How each brand is measured

Brandwave collects information about searches that people make online using Active Pets’ and BarksBar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Active Pets

1 branded search term

  • active pets

BarksBar

1 branded search term

  • barks bar

How the Brand Demand Index is measured

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