Halti vs Max & Molly:Which is more popular?
In September 2026, Halti had more branded searches than Max & Molly among dog leash brands worldwide. Halti had about 40,500 branded searches, while Max & Molly had 5,400. Halti made up 29.7% of all dog leash brand searches we track, and Max & Molly accounted for 4%. When we asked ChatGPT and Google AI Overviews about dog leash brands, neither Halti nor Max & Molly appeared in any of the five answers.
Who do people search for more?
Halti, about 8 searches for every 1 for Max & Molly
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top dog leash brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Halti nor Max & Molly showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Max and Neo1st
Ruffwear2nd
Kurgo3rd
Flexi3rd- Halti–
Julius-K9–- Max & Molly–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Ruffwear4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Max and Neo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Flexi2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Kurgo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Halti0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Julius-K90 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Max & Molly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dog leash brands
5 answers
Asked ChatGPT
“Which dog leash brand should I buy?”
Asked ChatGPT
“What are the best dog leash brands?”
Asked ChatGPT
“What's the best dog leash brand for daily walks?”
Searched Google, AI Overview
“best dog leash”
Searched Google, AI Overview
“retractable dog leash”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Halti or Max & Molly more popular in search?
This chart shows how often people search Google for Halti and Max & Molly by name. Each line represents a brand's share of searches for all seven dog leash brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Halti, Max & Molly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ruffwear | Halti | Julius-K9 | Kurgo | Max & Molly | Flexi | Max and Neo |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 43% | 28.8% | 15.8% | 4.7% | 3.1% | 2.8% | 1.7% |
| Nov 2025 | 50.3% | 27.5% | 12.3% | 3.7% | 3% | 2.1% | 1.1% |
| Dec 2025 | 48.5% | 26.6% | 14.6% | 4.3% | 2.9% | 2.1% | 1% |
| Jan 2026 | 45.6% | 30.5% | 13.7% | 4.1% | 2.7% | 2.5% | 0.99% |
| Feb 2026 | 45.1% | 30.2% | 13.5% | 4% | 3.3% | 2.8% | 1.2% |
| Mar 2026 | 46.3% | 25.3% | 13.9% | 4.1% | 3.4% | 2.8% | 4.1% |
| Apr 2026 | 49.7% | 22.2% | 14.9% | 4.4% | 3.6% | 2.7% | 2.4% |
| May 2026 | 49.8% | 22.3% | 14.9% | 4.4% | 3.6% | 2.5% | 2.4% |
| Jun 2026 | 52% | 23.3% | 12.7% | 4.6% | 3.1% | 2.2% | 2% |
| Jul 2026 | 51.6% | 23.1% | 12.6% | 4.6% | 3.8% | 2.6% | 1.7% |
| Aug 2026 | 49.9% | 22.3% | 15% | 4.4% | 3.6% | 2.8% | 2% |
| Sep 2026 | 44.3% | 29.7% | 13.3% | 4% | 4% | 2.7% | 2.1% |
How has the Halti and Max & Molly comparison changed over the last 12 months?
3 findings
- Halti was ahead of Max & Molly in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Halti’s share of searches among dog leash brands worldwide moved from 28.8% to 29.7%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, Max & Molly’s share of searches among dog leash brands worldwide moved from 3.1% to 4%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
How did search popularity change for dog leash brands worldwide in September 2026?
2 changes
In September 2026, Halti gained share of searches among dog leash brands worldwide, from 22.3% to 29.7%.
Estimated monthly branded searches for Max & Molly worldwide rose 22.7% over 12 measured months, from 4.4K to 5.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Halti’s and Max & Molly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Halti
1 branded search term
- halti
Max & Molly
1 branded search term
- maxmolly
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