Brandwave

How popular isYeowww! in search?

In August 2026, there were an estimated 1.6K branded searches for Yeowww! worldwide which is up 23.1% over the last 11 months. Yeowww! holds 0.69% estimated Share of Search among cat toy brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Trixie86.2%
  2. Catit9.5%
  3. SmartyKat2.8%
  4. Petstages0.69%
  5. Yeowww!0.69%
  6. Hartz0.09%
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Which cat toy brands compete with Yeowww!?

Yeowww! against cat toy brands worldwide, by month

Share of Search by month for Trixie, Catit, SmartyKat, Yeowww!. The figures are in the table below the chart.

View monthly share of search table
MonthTrixieCatitSmartyKatPetstagesYeowww!Hartz
Oct 202584.6%11.4%2.3%0.82%0.67%0.3%
Nov 202581.5%13.4%2.7%1.1%1.1%0.19%
Dec 202578.2%15.7%3.1%1.4%1.4%0.15%
Jan 202678.8%15.8%3.2%1.1%0.93%0.15%
Feb 202677.8%15.7%3.8%1.3%1.1%0.15%
Mar 202681.2%13.3%3.2%1.1%0.96%0.13%
Apr 202681.3%13.4%3.3%1.1%0.78%0.13%
May 202681.8%13.5%2.7%1.2%0.79%0.13%
Jun 202682%13.5%2.7%0.97%0.79%0.13%
Jul 202682.9%11.2%4.1%0.95%0.8%0.13%
Aug 202686.2%9.5%2.8%0.69%0.69%0.09%
Sep 2026——————

  1. 1.Trixie

    86.2%

    Held 1st. 201K estimated branded searches, +21.8% vs prior month. Share +3.3 points.

  2. 2.Catit

    9.5%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -1.6 points.

  3. 3.SmartyKat

    2.8%

    Held 3rd. 6.6K estimated branded searches, -18.5% vs prior month. Share -1.2 points.

  4. 4.Petstages

    0.69%

    Held 4th. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.3 points.

  5. 5.Yeowww!

    0.69%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Hartz

    0.09%

    Held 6th. 210 estimated branded searches, -19.2% vs prior month. Share 0 points.

Compare search popularity between Yeowww! and its closest rivals

How has branded search demand for Yeowww! changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Yeowww! worldwide rose from 1.3K to 1.6K.
  • Across the 11 months ending August 2026, Yeowww!’s estimated Share of Search among cat toy brands worldwide held steady, from 0.67% to 0.69%.

How did search popularity change for cat toy brands worldwide in August 2026?

  1. In August 2026, Trixie gained estimated Share of Search among cat toy brands worldwide, from 82.9% to 86.2%.

  2. In August 2026, Catit lost estimated Share of Search among cat toy brands worldwide, from 11.2% to 9.5%.

  3. In August 2026, SmartyKat lost estimated Share of Search among cat toy brands worldwide, from 4.1% to 2.8%.

  4. Estimated monthly branded searches for Yeowww! worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026.

  5. Estimated monthly branded searches for Hartz worldwide fell 64.4% over 11 measured months, from 590 to 210 in August 2026.

How is Yeowww! measured?

Brandwave collects information about searches that people make online using Yeowww!’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • yeowww!

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How the Brand Demand Index is measured

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