Brandwave

How popular isWhisper in search?

In September 2026, people searched for Whisper by name about 90,500 times worldwide, about the same as the previous year. These searches made up 9.5% of all global transcription service searches, placing Whisper fourth out of eight services. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Otter39.9%
  2. Descript31.5%
  3. GoTranscript11.5%
  4. Whisper9.5%
  5. Sonix5.2%
  6. Rev2.5%
  7. Happy Scribe0.01%
  8. Trint0%
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Which transcription services compete with Whisper?

Whisper against transcription services worldwide, by month

Share of searches by month for Otter, Descript, GoTranscript, Whisper, Sonix, Rev. The figures are in the table below the chart.

View monthly share of searches table
MonthOtterDescriptGoTranscriptWhisperSonixRevHappy ScribeTrint
Oct 202545%29.1%8.7%7.2%5.9%4.1%0.03%<0.01%
Nov 202541.8%33%8.1%8.1%6.6%2.2%0.04%<0.01%
Dec 202540.5%32%9.6%7.9%7.9%2.2%0.05%<0.01%
Jan 202641.4%32.5%9.7%8%6.5%1.9%0.03%<0.01%
Feb 202643.2%33.4%6.7%8.2%6.7%1.6%0.04%<0.01%
Mar 202646%29.4%5.9%10.8%5.9%2%0.04%<0.01%
Apr 202644.2%28.4%7%12.7%5.7%1.9%0.02%<0.01%
May 202642.3%27%9.9%12.1%6.6%2.2%0.03%<0.01%
Jun 202638.5%30%9%13.4%6%3%0.03%<0.01%
Jul 202639%30.6%11.2%11.2%5%3%0.04%<0.01%
Aug 202639.7%31.3%11.4%9.4%5.1%3%0.02%<0.01%
Sep 202639.9%31.5%11.5%9.5%5.2%2.5%0.01%0%
  1. 1.Otter

    39.9%

    Held 1st. 382K estimated branded searches, +0.11% vs prior month. Share +0.2 points.

  2. 2.Descript

    31.5%

    Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Whisper

    9.5%

    Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Sonix

    5.2%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Rev

    2.5%

    Held 6th. 23.9K estimated branded searches, -17.9% vs prior month. Share -0.5 points.

  7. Held 7th. 140 estimated branded searches, -33.3% vs prior month. Share 0 points.

  8. 8.Trint

    0%

    Held 8th. 0 estimated branded searches, -100% vs prior month. Share 0 points.

Compare search popularity between Whisper and its closest rivals

Every comparison with Whisper

13 comparisons

How has branded search demand for Whisper changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Whisper worldwide held steady at 90.5K.
  • Across the 12 months ending September 2026, Whisper’s share of searches among transcription services worldwide increased from 7.2% to 9.5%.
  • Across the 12 months ending September 2026, Whisper’s share of searches among transcription services worldwide peaked at 13.4% in June 2026 and was lowest at 7.2% in October 2025.

How did search popularity change for transcription services worldwide in September 2026?

6 changes
  1. In September 2026, Rev lost share of searches among transcription services worldwide, from 3% to 2.5%.

  2. GoTranscript’s share of searches among transcription services worldwide has gained ground for 3 months in a row, from 9% to 11.5% in September 2026.

  3. Descript’s share of searches among transcription services worldwide has gained ground for 3 months in a row, from 30% to 31.5% in September 2026.

  4. Otter’s share of searches among transcription services worldwide has gained ground for 3 months in a row, from 38.5% to 39.9% in September 2026.

  5. Estimated monthly branded searches for Trint worldwide fell 100% over 12 measured months, from 10 to 0 in September 2026.

  6. Estimated monthly branded searches for Happy Scribe worldwide fell 56.3% over 12 measured months, from 320 to 140 in September 2026.

How are Whisper’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Whisper’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • whisper ai

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How the Brand Demand Index is measured

Where does Whisper compete?

Whisper is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Transcription services6th of 87.4%Show ranking
AI dictation tools3rd of 78.8%Show ranking
Transcription services4th of 89.5%Shown above
Creator with pink hair and a pink jacket

Is Whisper your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.