How popular isWhisper in search?
In September 2026, people searched for Whisper by name about 90,500 times worldwide, about the same as the previous year. These searches made up 9.5% of all global transcription service searches, placing Whisper fourth out of eight services. These are worldwide searches for English-language branded terms.
Otter39.9%
Descript31.5%
GoTranscript11.5%
Whisper9.5%
Sonix5.2%
Rev2.5%
Happy Scribe0.01%
Trint0%
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Which transcription services compete with Whisper?
Share of searches by month for Otter, Descript, GoTranscript, Whisper, Sonix, Rev. The figures are in the table below the chart.
View monthly share of searches table
| Month | Otter | Descript | GoTranscript | Whisper | Sonix | Rev | Happy Scribe | Trint |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 45% | 29.1% | 8.7% | 7.2% | 5.9% | 4.1% | 0.03% | <0.01% |
| Nov 2025 | 41.8% | 33% | 8.1% | 8.1% | 6.6% | 2.2% | 0.04% | <0.01% |
| Dec 2025 | 40.5% | 32% | 9.6% | 7.9% | 7.9% | 2.2% | 0.05% | <0.01% |
| Jan 2026 | 41.4% | 32.5% | 9.7% | 8% | 6.5% | 1.9% | 0.03% | <0.01% |
| Feb 2026 | 43.2% | 33.4% | 6.7% | 8.2% | 6.7% | 1.6% | 0.04% | <0.01% |
| Mar 2026 | 46% | 29.4% | 5.9% | 10.8% | 5.9% | 2% | 0.04% | <0.01% |
| Apr 2026 | 44.2% | 28.4% | 7% | 12.7% | 5.7% | 1.9% | 0.02% | <0.01% |
| May 2026 | 42.3% | 27% | 9.9% | 12.1% | 6.6% | 2.2% | 0.03% | <0.01% |
| Jun 2026 | 38.5% | 30% | 9% | 13.4% | 6% | 3% | 0.03% | <0.01% |
| Jul 2026 | 39% | 30.6% | 11.2% | 11.2% | 5% | 3% | 0.04% | <0.01% |
| Aug 2026 | 39.7% | 31.3% | 11.4% | 9.4% | 5.1% | 3% | 0.02% | <0.01% |
| Sep 2026 | 39.9% | 31.5% | 11.5% | 9.5% | 5.2% | 2.5% | 0.01% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 39.9% | 382K | +0.11% | +0.2 points | |
| 2, held 2nd | 31.5% | 301K | 0% | +0.2 points | |
| 3, held 3rd | 11.5% | 110K | 0% | +0.1 points | |
| 4, held 4th | 9.5% | 90.5K | 0% | 0 points | |
| 5, held 5th | 5.2% | 49.5K | 0% | 0 points | |
| 6, held 6th | 2.5% | 23.9K | -17.9% | -0.5 points | |
| 7, held 7th | 0.01% | 140 | -33.3% | 0 points | |
| 8, held 8th | 0% | 0 | -100% | 0 points |
1.
Otter39.9%
Held 1st. 382K estimated branded searches, +0.11% vs prior month. Share +0.2 points.
2.
Descript31.5%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +0.2 points.
11.5%
Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
Whisper9.5%
Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Sonix5.2%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Rev2.5%
Held 6th. 23.9K estimated branded searches, -17.9% vs prior month. Share -0.5 points.
0.01%
Held 7th. 140 estimated branded searches, -33.3% vs prior month. Share 0 points.
8.
Trint0%
Held 8th. 0 estimated branded searches, -100% vs prior month. Share 0 points.
Compare search popularity between Whisper and its closest rivals
Every comparison with Whisper
13 comparisons
How has branded search demand for Whisper changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Whisper worldwide held steady at 90.5K.
- Across the 12 months ending September 2026, Whisper’s share of searches among transcription services worldwide increased from 7.2% to 9.5%.
- Across the 12 months ending September 2026, Whisper’s share of searches among transcription services worldwide peaked at 13.4% in June 2026 and was lowest at 7.2% in October 2025.
How did search popularity change for transcription services worldwide in September 2026?
6 changes

In September 2026, Rev lost share of searches among transcription services worldwide, from 3% to 2.5%.

GoTranscript’s share of searches among transcription services worldwide has gained ground for 3 months in a row, from 9% to 11.5% in September 2026.

Descript’s share of searches among transcription services worldwide has gained ground for 3 months in a row, from 30% to 31.5% in September 2026.

Otter’s share of searches among transcription services worldwide has gained ground for 3 months in a row, from 38.5% to 39.9% in September 2026.

Estimated monthly branded searches for Trint worldwide fell 100% over 12 measured months, from 10 to 0 in September 2026.

Estimated monthly branded searches for Happy Scribe worldwide fell 56.3% over 12 measured months, from 320 to 140 in September 2026.
How are Whisper’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Whisper’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- whisper ai
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Where does Whisper compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Transcription services | 6th of 8 | 7.4% | Show ranking |
| AI dictation tools | 3rd of 7 | 8.8% | Show ranking |
| Transcription services | 4th of 8 | 9.5% | Shown above |

Is Whisper your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.