Brandwave

Fireflies.ai vs Whisper:Which is more popular?

In September 2026, Fireflies.ai had more branded searches than Whisper among transcription services worldwide. Fireflies.ai had about 126,000 branded searches, while Whisper had 90,500. Fireflies.ai made up 10.3% of all transcription service searches we track, and Whisper accounted for 7.4%. When we asked ChatGPT and Google AI Overviews about transcription services, Whisper appeared in three of the five answers and Fireflies.ai in one. Whisper was mentioned before Fireflies.ai in two out of three answers that named either.

Among transcription services worldwide in September 2026

Who do people search for more?

Fireflies.ai, about 39% more searches than Whisper

Fireflies.ai 126K searchesWhisper 90.5K searches

Who does AI mention more?

Whisper, mentioned in 3 of 5 answers, Fireflies.ai in 1

Whisper in 3 of 5Fireflies.ai in 1 of 5

Who does AI recommend more?

Whisper, named ahead of Fireflies.ai in 2 of 3 answers

Whisper first in 2Fireflies.ai first in 1

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Top transcription services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Whisper was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Fireflies.ai was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Whisper was listed before Fireflies.ai in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rev1st
  2. Otter2nd
  3. Descript3rd
  4. GoTranscript4th
  5. TranscribeMe5th
  6. Sonix5th
  7. Whisper7th
  8. Fireflies.ai8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Otter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rev5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Descript3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Whisper3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TranscribeMe2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GoTranscript2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sonix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fireflies.ai1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about transcription services

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Fireflies.ai or Whisper more popular in search?

This chart shows how often people search Google for Fireflies.ai and Whisper by name. Each line represents a brand's share of searches for all eight transcription services we track, month by month, from English-language searches worldwide.

Fireflies.ai and Whisper among transcription services worldwide, by month

Share of searches by month for Fireflies.ai, Whisper. The figures are in the table below the chart.

View monthly share of searches table
MonthOtterDescriptTranscribeMeFireflies.aiGoTranscriptWhisperSonixRev
Oct 202537.3%24.1%7.2%10%7.2%5.9%4.8%3.4%
Nov 202534%26.7%8%11%6.6%6.6%5.4%1.8%
Dec 202533.1%26%7.8%10.6%7.8%6.4%6.4%1.8%
Jan 202633.2%25.9%9.5%10.6%7.7%6.4%5.2%1.5%
Feb 202635.7%27.5%8.2%9.4%5.5%6.8%5.5%1.3%
Mar 202637.5%23.9%8.8%9.9%4.8%8.8%4.8%1.6%
Apr 202635.6%22.8%10.2%9.5%5.6%10.2%4.6%1.5%
May 202633.7%21.4%9.6%10.8%7.8%9.6%5.3%1.7%
Jun 202630.6%23.8%10.7%9.9%7.2%10.7%4.8%2.4%
Jul 202630.7%24%13.1%8.4%8.8%8.8%3.9%2.3%
Aug 202631.8%25%11.2%8.7%9.1%7.5%4.1%2.4%
Sep 202631.4%24.7%11.1%10.3%9%7.4%4.1%2%

How has the Fireflies.ai and Whisper comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Whisper took it in April 2026, Fireflies.ai took it in May 2026, Whisper took it in June 2026, Fireflies.ai took it in August 2026.
  • Across the 12 months ending September 2026, Fireflies.ai’s share of searches among transcription services worldwide moved from 10% to 10.3%, and its estimated monthly branded searches moved from 153K to 126K.
  • Across the 12 months ending September 2026, Whisper’s share of searches among transcription services worldwide moved from 5.9% to 7.4%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for transcription services worldwide in September 2026?

2 changes

  1. In September 2026, Fireflies.ai overtook GoTranscript to rank 4th among transcription services worldwide, with 10.3% of the searches.

  2. Whisper’s share of searches among transcription services worldwide has lost ground for 3 months in a row, from 10.7% to 7.4% in September 2026.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using Fireflies.ai’s and Whisper’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fireflies.ai

10 branded search terms

  • ai fireflies
  • Fireflies AI
  • fireflies ai app
  • fireflies app
  • fireflies meeting notes
  • fireflies note taker
  • fireflies notetaker
  • fireflies transcription
  • fireflies.ai
  • fred fireflies ai

Whisper

1 branded search term

  • whisper ai

How the Brand Demand Index is measured

Other head-to-heads among transcription services

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