Brandwave

GoTranscript vs Otter:Which is more popular?

In September 2026, Otter had more branded searches than GoTranscript among transcription services worldwide. Otter had about 382,000 branded searches, while GoTranscript had 110,000. Otter made up 31.4% of all transcription service searches we track, and GoTranscript accounted for 9%. When we asked ChatGPT and Google AI Overviews about transcription services, Otter appeared in all five answers and GoTranscript in two. Otter was mentioned before GoTranscript in three out of five answers.

Among transcription services worldwide in September 2026

Who do people search for more?

Otter, about 3 searches for every 1 for GoTranscript

Otter 382K searchesGoTranscript 110K searches

Who does AI mention more?

Otter, mentioned in every answer we collected

Otter in 5 of 5GoTranscript in 2 of 5

Who does AI recommend more?

Otter, named ahead of GoTranscript in 3 of 5 answers

Otter first in 3GoTranscript first in 2

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Top transcription services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Otter appeared in all five answers. GoTranscript was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Otter was listed before GoTranscript in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rev1st
  2. Otter2nd
  3. Descript3rd
  4. GoTranscript4th
  5. TranscribeMe5th
  6. Sonix5th
  7. Whisper7th
  8. Fireflies.ai8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Otter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rev5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Descript3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Whisper3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TranscribeMe2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GoTranscript2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sonix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fireflies.ai1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about transcription services

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is GoTranscript or Otter more popular in search?

This chart shows how often people search Google for GoTranscript and Otter by name. Each line represents a brand's share of searches for all eight transcription services we track, month by month, from English-language searches worldwide.

GoTranscript and Otter among transcription services worldwide, by month

Share of searches by month for Otter, GoTranscript. The figures are in the table below the chart.

View monthly share of searches table
MonthOtterDescriptTranscribeMeFireflies.aiGoTranscriptWhisperSonixRev
Oct 202537.3%24.1%7.2%10%7.2%5.9%4.8%3.4%
Nov 202534%26.7%8%11%6.6%6.6%5.4%1.8%
Dec 202533.1%26%7.8%10.6%7.8%6.4%6.4%1.8%
Jan 202633.2%25.9%9.5%10.6%7.7%6.4%5.2%1.5%
Feb 202635.7%27.5%8.2%9.4%5.5%6.8%5.5%1.3%
Mar 202637.5%23.9%8.8%9.9%4.8%8.8%4.8%1.6%
Apr 202635.6%22.8%10.2%9.5%5.6%10.2%4.6%1.5%
May 202633.7%21.4%9.6%10.8%7.8%9.6%5.3%1.7%
Jun 202630.6%23.8%10.7%9.9%7.2%10.7%4.8%2.4%
Jul 202630.7%24%13.1%8.4%8.8%8.8%3.9%2.3%
Aug 202631.8%25%11.2%8.7%9.1%7.5%4.1%2.4%
Sep 202631.4%24.7%11.1%10.3%9%7.4%4.1%2%

How has the GoTranscript and Otter comparison changed over the last 12 months?

3 findings
  • Otter was ahead of GoTranscript in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GoTranscript’s share of searches among transcription services worldwide moved from 7.2% to 9%, and its estimated monthly branded searches held steady at 110K.
  • Across the 12 months ending September 2026, Otter’s share of searches among transcription services worldwide moved from 37.3% to 31.4%, and its estimated monthly branded searches moved from 569K to 382K.

How did search popularity change for transcription services worldwide in September 2026?

2 changes
  1. In September 2026, Fireflies.ai overtook GoTranscript to rank 4th among transcription services worldwide, with 10.3% of the searches.

  2. Estimated monthly branded searches for Otter worldwide fell 32.8% over 12 measured months, from 569K to 382K in September 2026.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using GoTranscript’s and Otter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GoTranscript

1 branded search term

  • gotranscript

Otter

10 branded search terms

  • otter ai
  • otter ai app
  • otter ai notetaker
  • otter ai transcription
  • otter app
  • otter meeting notes
  • otter transcribe
  • otter transcription
  • otter.ai
  • otterai

How the Brand Demand Index is measured

Other head-to-heads among transcription services

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