Brandwave

How popular isVornado in search?

In August 2026, there were an estimated 49.5K branded searches for Vornado worldwide which is up 49.5% over the last 11 months. Vornado holds 0.55% estimated Share of Search among space heater brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Dyson82%
  2. De'Longhi16.1%
  3. Dreo0.69%
  4. Lasko0.67%
  5. Vornado0.55%
Vornado website (opens in a new tab)

Follow Vornado and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which space heater brands compete with Vornado?

Vornado against space heater brands worldwide, by month

Share of Search by month for Dyson, De'Longhi, Vornado. The figures are in the table below the chart.

View monthly share of search table
MonthDysonDe'LonghiDreoLaskoVornado
Oct 202582.8%16%0.35%0.48%0.32%
Nov 202584.9%14.3%0.27%0.25%0.21%
Dec 202584.8%14.3%0.36%0.28%0.28%
Jan 202683.3%15.4%0.48%0.44%0.36%
Feb 202683.5%15.3%0.34%0.47%0.31%
Mar 202682.7%15.9%0.4%0.7%0.31%
Apr 202681.8%16.7%0.43%0.6%0.4%
May 202681.4%16.6%0.75%0.73%0.6%
Jun 202680.9%16%1.6%0.73%0.73%
Jul 202679.6%17.3%1.5%0.8%0.8%
Aug 202682%16.1%0.69%0.67%0.55%
Sep 2026—————

  1. 1.Dyson

    82%

    Held 1st. 7.4M estimated branded searches, +22.8% vs prior month. Share +2.4 points.

  2. 2.De'Longhi

    16.1%

    Held 2nd. 1.4M estimated branded searches, +10.5% vs prior month. Share -1.3 points.

  3. 3.Dreo

    0.69%

    Held 3rd. 62.2K estimated branded searches, -44.6% vs prior month. Share -0.8 points.

  4. 4.Lasko

    0.67%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Vornado

    0.55%

    Held 5th. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

Compare search popularity between Vornado and its closest rivals

How has branded search demand for Vornado changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Vornado worldwide rose from 33.1K to 49.5K.
  • Across the 11 months ending August 2026, Vornado’s estimated Share of Search among space heater brands worldwide held steady, from 0.32% to 0.55%.

How did search popularity change for space heater brands worldwide in August 2026?

  1. In August 2026, Dyson gained estimated Share of Search among space heater brands worldwide, from 79.6% to 82%.

  2. In August 2026, De'Longhi lost estimated Share of Search among space heater brands worldwide, from 17.3% to 16.1%.

  3. In August 2026, Dreo lost estimated Share of Search among space heater brands worldwide, from 1.5% to 0.69%.

  4. Estimated monthly branded searches for Vornado worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.

  5. Estimated monthly branded searches for Lasko worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

Where does Vornado compete?

Vornado is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fan brands4th of 50.36%Show ranking
Space heater brands5th of 50.55%Shown above
Heaters4th of 60.55%Show ranking

How is Vornado measured?

Brandwave collects information about searches that people make online using Vornado’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • vornado

Do you work for Vornado? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Vornado your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free