Brandwave

How popular isDreo in search?

In August 2026, there were an estimated 62.2K branded searches for Dreo worldwide which is up 71.3% over the last 11 months. Dreo holds 0.69% estimated Share of Search among space heater brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Dyson82%
  2. De'Longhi16.1%
  3. Dreo0.69%
  4. Lasko0.67%
  5. Vornado0.55%
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Which space heater brands compete with Dreo?

Dreo against space heater brands worldwide, by month

Share of Search by month for Dyson, De'Longhi, Dreo. The figures are in the table below the chart.

View monthly share of search table
MonthDysonDe'LonghiDreoLaskoVornado
Oct 202582.8%16%0.35%0.48%0.32%
Nov 202584.9%14.3%0.27%0.25%0.21%
Dec 202584.8%14.3%0.36%0.28%0.28%
Jan 202683.3%15.4%0.48%0.44%0.36%
Feb 202683.5%15.3%0.34%0.47%0.31%
Mar 202682.7%15.9%0.4%0.7%0.31%
Apr 202681.8%16.7%0.43%0.6%0.4%
May 202681.4%16.6%0.75%0.73%0.6%
Jun 202680.9%16%1.6%0.73%0.73%
Jul 202679.6%17.3%1.5%0.8%0.8%
Aug 202682%16.1%0.69%0.67%0.55%
Sep 2026—————

  1. 1.Dyson

    82%

    Held 1st. 7.4M estimated branded searches, +22.8% vs prior month. Share +2.4 points.

  2. 2.De'Longhi

    16.1%

    Held 2nd. 1.4M estimated branded searches, +10.5% vs prior month. Share -1.3 points.

  3. 3.Dreo

    0.69%

    Held 3rd. 62.2K estimated branded searches, -44.6% vs prior month. Share -0.8 points.

  4. 4.Lasko

    0.67%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Vornado

    0.55%

    Held 5th. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

Compare search popularity between Dreo and its closest rivals

How has branded search demand for Dreo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Dreo worldwide rose from 36.3K to 62.2K.
  • Across the 11 months ending August 2026, Dreo’s estimated Share of Search among space heater brands worldwide peaked at 1.6% in June 2026 and was lowest at 0.27% in November 2025.
  • Across the 11 months ending August 2026, Dreo rose from 4th to 3rd among space heater brands worldwide.

How did search popularity change for space heater brands worldwide in August 2026?

  1. In August 2026, Dyson gained estimated Share of Search among space heater brands worldwide, from 79.6% to 82%.

  2. In August 2026, De'Longhi lost estimated Share of Search among space heater brands worldwide, from 17.3% to 16.1%.

  3. In August 2026, Dreo lost estimated Share of Search among space heater brands worldwide, from 1.5% to 0.69%.

  4. Estimated monthly branded searches for Vornado worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.

  5. Estimated monthly branded searches for Lasko worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

Where does Dreo compete?

Dreo is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Space heater brands3rd of 50.69%Shown above
Air fryer brands5th of 52%Show ranking
Humidifier brands4th of 54.1%Show ranking

How is Dreo measured?

Brandwave collects information about searches that people make online using Dreo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • air fryer dreo
  • dreo
  • dreo air fryer
  • dreo com

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How the Brand Demand Index is measured

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