Brandwave

How popular isvMix in search?

In August 2026, there were an estimated 60.5K branded searches for vMix worldwide which is down 33.1% over the last 11 months. vMix holds 2.3% estimated Share of Search among live streaming software worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OBS Studio70.7%
  2. Streamlabs17.4%
  3. Restream9.5%
  4. vMix2.3%
  5. Ecamm Live0.14%
vMix website (opens in a new tab)

Follow vMix and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which live streaming software compete with vMix?

vMix against live streaming software worldwide, by month

Share of Search by month for OBS Studio, Streamlabs, Restream, vMix. The figures are in the table below the chart.

View monthly share of search table
MonthOBS StudioStreamlabsRestreamvMixEcamm Live
Oct 202572.5%17.8%6.5%2.9%0.21%
Nov 202578.6%12.9%5.8%2.6%0.19%
Dec 202579%13%5.8%2.1%0.16%
Jan 202683.1%11.2%4.1%1.5%0.13%
Feb 202675.4%15.1%6.8%2.5%0.22%
Mar 202674.3%14.9%8.2%2.5%0.22%
Apr 202677.9%12.8%7%2.1%0.15%
May 202675.4%15.1%6.8%2.5%0.18%
Jun 202682.1%11%4.9%1.8%0.11%
Jul 202670.7%17.4%9.5%2.3%0.14%
Aug 202670.7%17.4%9.5%2.3%0.14%
Sep 2026—————

  1. 1.OBS Studio

    70.7%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Streamlabs

    17.4%

    Held 2nd. 450K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Restream

    9.5%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.vMix

    2.3%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Ecamm Live

    0.14%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between vMix and its closest rivals

How has branded search demand for vMix changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for vMix worldwide fell from 90.5K to 60.5K.
  • Across the 11 months ending August 2026, vMix’s estimated Share of Search among live streaming software worldwide decreased from 2.9% to 2.3%.
  • Across the 11 months ending August 2026, vMix’s estimated Share of Search among live streaming software worldwide peaked at 2.9% in October 2025 and was lowest at 1.5% in January 2026.

How did search popularity change for live streaming software worldwide in August 2026?

  1. Estimated monthly branded searches for Restream worldwide rose 22.4% over 11 measured months, from 201K to 246K in August 2026.

  2. Estimated monthly branded searches for Ecamm Live worldwide fell 45.5% over 11 measured months, from 6.6K to 3.6K in August 2026.

  3. Estimated monthly branded searches for vMix worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026.

  4. Estimated monthly branded searches for OBS Studio worldwide fell 18.3% over 11 measured months, from 2.2M to 1.8M in August 2026.

  5. Estimated monthly branded searches for Streamlabs worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.

How is vMix measured?

Brandwave collects information about searches that people make online using vMix’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • vmix

Do you work for vMix? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is vMix your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free