Brandwave

QLab vs vMix:Which is more popular?

In September 2026, vMix had more branded searches than QLab among live event production software worldwide. vMix had about 74,000 branded searches, while QLab had 40,500. vMix made up 1.4% of all live event production software searches we track, and QLab accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about live event production software, vMix appeared in four of the five answers and QLab in two. vMix was mentioned before QLab in every answer that named either.

Among live event production software worldwide in September 2026

Who do people search for more?

vMix, about 83% more searches than QLab

vMix 74K searchesQLab 40.5K searches

Who does AI mention more?

vMix, mentioned in 4 of 5 answers, QLab in 2

vMix in 4 of 5QLab in 2 of 5

Who does AI recommend more?

vMix, named ahead of QLab in 4 of 4 answers

vMix first in 4QLab never first

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Top live event production software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, vMix was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. QLab was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. vMix was listed before QLab in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OBS Studio1st
  2. vMix2nd
  3. Cvent3rd
  4. QLab4th
  5. Resolume5th
  6. Notch–
  7. Vectorworks–
  8. Wysiwyg–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OBS Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cvent4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • vMix4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • QLab2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Resolume1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Notch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vectorworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wysiwyg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about live event production software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is QLab or vMix more popular in search?

This chart shows how often people search Google for QLab and vMix by name. Each line represents a brand's share of searches for all eight live event production software we track, month by month, from English-language searches worldwide.

QLab and vMix among live event production software worldwide, by month

Share of searches by month for vMix, QLab. The figures are in the table below the chart.

View monthly share of searches table
MonthOBS StudioNotchCventVectorworksvMixWysiwygQLabResolume
Oct 202588.5%3.8%1.7%1.4%1.7%1.1%0.94%0.77%
Nov 202589.5%3.5%1.3%1.3%1.6%1%0.85%1%
Dec 202590.8%3.5%1.1%1.1%1.3%0.87%0.71%0.71%
Jan 202691.3%3.4%1.3%1%1%0.85%0.57%0.46%
Feb 202689.5%3.8%1.4%1.4%1.4%0.95%0.77%0.63%
Mar 202689.3%3.8%1.7%1.4%1.4%0.94%0.77%0.63%
Apr 202690.5%3.5%1.3%1.3%1.3%0.86%0.71%0.58%
May 202689.8%3.9%1.4%1.2%1.4%0.95%0.78%0.63%
Jun 202690.9%3.9%1.2%0.95%1.2%0.78%0.64%0.52%
Jul 202689.5%4.2%1.9%1%1.3%0.85%0.69%0.57%
Aug 202689.3%4.2%1.6%1.3%1.3%1%0.69%0.69%
Sep 202689.4%3.8%1.7%1.4%1.4%0.93%0.76%0.62%

How has the QLab and vMix comparison changed over the last 12 months?

3 findings
  • vMix was ahead of QLab in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, QLab’s share of searches among live event production software worldwide moved from 0.94% to 0.76%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
  • Across the 12 months ending September 2026, vMix’s share of searches among live event production software worldwide moved from 1.7% to 1.4%, and its estimated monthly branded searches moved from 90.5K to 74K.

How did search popularity change for live event production software worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for vMix worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

  2. Estimated monthly branded searches for QLab worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using QLab’s and vMix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

QLab

1 branded search term

  • qlab

vMix

1 branded search term

  • vmix

How the Brand Demand Index is measured

Other head-to-heads among live event production software

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