Brandwave

How popular isTrimble Ag?

In October 2026, people searched for Trimble Ag by name about 590 times worldwide, a 33% decrease from the previous year. These searches made up 1.4% of all global precision agriculture platform searches, placing Trimble Ag fifth out of six platforms. When we asked both ChatGPT and Google AI Overviews about precision agriculture platforms, Trimble Ag appeared in one of the four answers and was the fourth most recommended of the six.

Search and AI answers in October 2026

Trimble Ag is the fifth most searched of 6 competitors and the fourth most recommended in the AI answers we collected.

  1. John DeereShare of searches 78.4%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. Climate FieldViewShare of searches 13.7%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  3. Ag LeaderShare of searches 4.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  4. TopconShare of searches 1.5%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th
  5. Trimble AgShare of searches 1.4%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th

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Top precision agriculture platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Trimble Ag was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Trimble Ag is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. John Deere1st
  2. Climate FieldView2nd
  3. Ag Leader3rd
  4. Trimble Ag4th
  5. Croptracker5th
  6. Topcon6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • John Deere4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Climate FieldView4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ag Leader3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Croptracker2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Topcon1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trimble Ag1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about precision agriculture platforms

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

How often do people search for Trimble Ag compared with other precision agriculture platforms worldwide?

Trimble Ag against precision agriculture platforms worldwide, by month

Share of searches by month for John Deere, Climate FieldView, Ag Leader, Trimble Ag. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereClimate FieldViewAg LeaderTopconTrimble AgCroptracker
Nov 202565.1%19.7%8%2.7%2.9%1.6%
Dec 202567.3%16.9%8%3.1%3%1.6%
Jan 202663.5%19%9.5%2.6%3.5%1.9%
Feb 202667.1%16.5%8.3%2.9%3.5%1.7%
Mar 202670.8%14.9%7.2%2.4%3.2%1.5%
Apr 202672%15.1%7.6%2.2%2.1%1%
May 202669.7%17.6%7.1%2%2.4%1.2%
Jun 202674.2%15.5%5%2.1%1.9%1.3%
Jul 202677.4%13.3%4.4%2%2%1.1%
Aug 202676.3%13.2%5.1%2.2%1.9%1.3%
Sep 202674.8%15.9%5%1.7%1.6%1%
Oct 202678.4%13.7%4.3%1.5%1.4%0.73%

  1. 1.John Deere

    78.4%

    Held 1st. 34.2K estimated branded searches, +21.2% vs prior month. Share +3.6 points.

  2. 2.Climate FieldView

    13.7%

    Held 2nd. 6K estimated branded searches, 0% vs prior month. Share -2.2 points.

  3. 3.Ag Leader

    4.3%

    Held 3rd. 1.9K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.Topcon

    1.5%

    Held 4th. 650 estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Trimble Ag

    1.4%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Croptracker

    0.73%

    Held 6th. 320 estimated branded searches, -17.9% vs prior month. Share -0.3 points.

John Deere and Topcon sell other things too, so only their searches that name this product count here, like “john deere ag”.

Compare popularity between Trimble Ag and its closest rivals

Every comparison with Trimble Ag

13 comparisons

How has branded search demand for Trimble Ag changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Trimble Ag worldwide fell from 880 to 590.
  • Across the 12 months ending October 2026, Trimble Ag’s share of searches among precision agriculture platforms worldwide decreased from 2.9% to 1.4%.
  • Across the 12 months ending October 2026, Trimble Ag’s share of searches among precision agriculture platforms worldwide peaked at 3.5% in January 2026 and was lowest at 1.4% in October 2026.
  • Across the 12 months ending October 2026, Trimble Ag fell from 4th to 5th among precision agriculture platforms worldwide.

How did search popularity change for precision agriculture platforms worldwide in October 2026?

6 changes

  1. In October 2026, John Deere gained share of searches among precision agriculture platforms worldwide, from 74.8% to 78.4%.

  2. In October 2026, Climate FieldView lost share of searches among precision agriculture platforms worldwide, from 15.9% to 13.7%.

  3. In October 2026, Ag Leader lost share of searches among precision agriculture platforms worldwide, from 5% to 4.3%.

  4. Trimble Ag’s share of searches among precision agriculture platforms worldwide has lost ground for 3 months in a row, from 2% to 1.4% in October 2026.

  5. Estimated monthly branded searches for Croptracker worldwide fell 33.3% over 12 measured months, from 480 to 320 in October 2026.

  6. Estimated monthly branded searches for Topcon worldwide fell 18.8% over 12 measured months, from 800 to 650 in October 2026.

How are Trimble Ag’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Trimble Ag’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • trimble ag

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How the Brand Demand Index is measured

Where does Trimble Ag compete?

Trimble Ag is ranked by how often people search for it in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Precision agriculture platforms5th of 61.4%Shown above
Farm management software9th of 101.9%Show ranking
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