Brandwave

Farmbrite vs Trimble Ag:Which is more popular?

In September 2026, Farmbrite had more branded searches than Trimble Ag among farm management software worldwide. Farmbrite had about 1,000 branded searches, while Trimble Ag had 590. Farmbrite made up 3.4% of all farm management software searches we track, and Trimble Ag accounted for 2%. When we asked ChatGPT and Google AI Overviews about farm management software, Farmbrite appeared in all five answers and Trimble Ag in none.

Among farm management software worldwide in September 2026

Who do people search for more?

Farmbrite, about 69% more searches than Trimble Ag

Farmbrite 1K searchesTrimble Ag 590 searches

Who does AI mention more?

Farmbrite, mentioned in every answer we collected

Farmbrite in 5 of 5Trimble Ag in 0 of 5

Who does AI recommend more?

Farmbrite, the only one of the two named

Farmbrite first in 5Trimble Ag never named

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Top farm management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Farmbrite appeared in all five answers. Trimble Ag did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Farmbrite1st
  2. AgriWebb2nd
  3. Traction Ag3rd
  4. Agworld4th
  5. CattleMax5th
  6. Granular6th
  7. Climate FieldView–
  8. Halter–
  9. Trimble Ag–
  10. FarmLogs–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Farmbrite5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AgriWebb4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Traction Ag4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Agworld2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CattleMax2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Granular1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Climate FieldView0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Halter0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trimble Ag0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • FarmLogs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about farm management software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Farmbrite or Trimble Ag more popular in search?

This chart shows how often people search Google for Farmbrite and Trimble Ag by name. Each line represents a brand's share of searches for all ten farm management software we track, month by month, from English-language searches worldwide.

Farmbrite and Trimble Ag among farm management software worldwide, by month

Share of searches by month for Farmbrite, Trimble Ag. The figures are in the table below the chart.

View monthly share of searches table
MonthAgriWebbClimate FieldViewHalterAgworldCattleMaxFarmbriteTraction AgTrimble AgFarmLogsGranular
Oct 202529.9%21.7%12.2%10.9%10.9%4.8%3.9%3%2.7%0.06%
Nov 202527.6%20%14.2%12.3%9.9%5.4%4.4%3%3%0.17%
Dec 202530.5%15%12.5%10.9%13.5%6%6%2.7%2.7%0.11%
Jan 202626.7%15.8%14.1%11.9%14.5%5.3%6.3%2.9%2.4%0.1%
Feb 202626.4%15.6%13.3%14.3%14.3%5.2%5.2%3.3%2.3%0.1%
Mar 202621.8%16.1%22.5%14.5%11.8%4.3%3.5%3.5%1.9%0.08%
Apr 202623.8%21.1%19.7%12.9%10.6%3.8%2.9%2.9%2.1%0.09%
May 202626%23.1%17.1%11.5%9.3%4.2%3.2%3.2%2.3%0.06%
Jun 202627.7%20.1%18.6%12.3%9.9%3.4%3.4%2.5%2%0.07%
Jul 202629%17.5%18.1%12.9%10.4%4.7%3.2%2.6%1.7%0.07%
Aug 202628.3%17.1%20%12.6%10.1%4.5%3.5%2.5%1.4%0.07%
Sep 202627.8%20.5%19.4%12.3%9.9%3.4%3.4%2%1.1%0.1%

How has the Farmbrite and Trimble Ag comparison changed over the last 12 months?

3 findings

How did search popularity change for farm management software worldwide in September 2026?

2 changes
  1. In September 2026, Farmbrite lost share of searches among farm management software worldwide, from 4.5% to 3.4%.

  2. Estimated monthly branded searches for Trimble Ag worldwide fell 41% over 12 measured months, from 1K to 590 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Farmbrite’s and Trimble Ag’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Farmbrite

1 branded search term

  • farmbrite

Trimble Ag

1 branded search term

  • trimble ag

How the Brand Demand Index is measured

Other head-to-heads among farm management software

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