How popular isTrend in search?
In September 2026, there were an estimated 4.4K branded searches for Trend worldwide which is down 15.9% over the last 12 months. Trend holds 0.42% estimated Share of Search among plug cutter brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which plug cutter brands compete with Trend?
Share of Search by month for DeWalt, CMT, Grizzly, Trend. The figures are in the table below the chart.
View monthly share of search table
| Month | DeWalt | CMT | Grizzly | Trend |
|---|---|---|---|---|
| Oct 2025 | 39.3% | 58.4% | 1.9% | 0.28% |
| Nov 2025 | 70.8% | 25.9% | 2.8% | 0.41% |
| Dec 2025 | 73.9% | 22.1% | 3.6% | 0.36% |
| Jan 2026 | 66.1% | 29.5% | 4% | 0.42% |
| Feb 2026 | 70.4% | 25.7% | 3.5% | 0.45% |
| Mar 2026 | 69.8% | 25.5% | 4.2% | 0.45% |
| Apr 2026 | 69.9% | 25.5% | 4.2% | 0.36% |
| May 2026 | 69.9% | 25.5% | 4.2% | 0.36% |
| Jun 2026 | 66.6% | 29.8% | 3.3% | 0.32% |
| Jul 2026 | 66.1% | 29.6% | 4% | 0.35% |
| Aug 2026 | 70.4% | 25.8% | 3.5% | 0.33% |
| Sep 2026 | 70.4% | 25.7% | 3.5% | 0.42% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.4% | 673K | 0% | -0.1 points | |
| 2, held 2nd | 25.7% | 246K | 0% | 0 points | |
| 3, held 3rd | 3.5% | 33.1K | 0% | 0 points | |
| 4, held 4th | 0.42% | 4K | +25% | +0.1 points |
1.
DeWalt70.4%
Held 1st. 673K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.
CMT25.7%
Held 2nd. 246K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Grizzly3.5%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Trend0.42%
Held 4th. 4K estimated branded searches, +25% vs prior month. Share +0.1 points.
Compare search popularity between Trend and its closest rivals
How has branded search demand for Trend changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Trend worldwide fell from 5.2K to 4.4K.
- Across the 12 months ending September 2026, Trend’s estimated Share of Search among plug cutter brands worldwide held steady, from 0.28% to 0.42%.
How did search popularity change for plug cutter brands worldwide in September 2026?
2 changes

CMT’s estimated Share of Search among plug cutter brands worldwide has lost ground for 3 months in a row, from 29.8% to 25.7% in September 2026.

Estimated monthly branded searches for Trend worldwide fell 16.7% over 12 measured months, from 4.8K to 4K in September 2026.
Where does Trend compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Plug cutter brands | 4th of 4 | 0.42% | Shown above |
| Router bit brands | 5th of 6 | 0.56% | Show ranking |
| Sharpening stone brands | 6th of 6 | 2.3% | Show ranking |
How is Trend measured?
Brandwave collects information about searches that people make online using Trend’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- trend router
- trend router bit
- trend sharpening stone
- trend stone
Do you work for Trend? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Trend your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.