Brandwave

How popular isSmartRecruiters in search?

In August 2026, there were an estimated 40.5K branded searches for SmartRecruiters worldwide which is down 33.1% over the last 11 months. SmartRecruiters holds 48.2% estimated Share of Search among recruitment marketing platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. iCIMS48.2%
  2. SmartRecruiters48.2%
  3. Beamery3.5%
  4. Phenom0.17%
  5. Clinch0.01%
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Which recruitment marketing platforms compete with SmartRecruiters?

SmartRecruiters against recruitment marketing platforms worldwide, by month

Share of Search by month for iCIMS, SmartRecruiters, Beamery. The figures are in the table below the chart.

View monthly share of search table
MonthiCIMSSmartRecruitersBeameryPhenomClinch
Oct 202542.8%52.3%4.7%0.15%<0.01%
Nov 202542.8%52.3%4.7%0.15%0.01%
Dec 202552.8%43.2%3.9%0.18%0.01%
Jan 202647.8%47.8%4.3%0.16%0.02%
Feb 202648.1%48.1%3.6%0.17%0.02%
Mar 202647.8%47.8%4.3%0.16%<0.01%
Apr 202647.8%47.8%4.3%0.16%<0.01%
May 202643.5%53.1%3.2%0.18%0.01%
Jun 202643.5%53.2%3.2%0.18%0.01%
Jul 202648.1%48.1%3.5%0.2%0.01%
Aug 202648.2%48.2%3.5%0.17%0.01%
Sep 2026—————

  1. 1.iCIMS

    48.2%

    Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.SmartRecruiters

    48.2%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Beamery

    3.5%

    Held 3rd. 2.9K estimated branded searches, -1% vs prior month. Share 0 points.

  4. 4.Phenom

    0.17%

    Held 4th. 140 estimated branded searches, -17.6% vs prior month. Share 0 points.

  5. 5.Clinch

    0.01%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between SmartRecruiters and its closest rivals

How has branded search demand for SmartRecruiters changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for SmartRecruiters worldwide fell from 60.5K to 40.5K.
  • Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among recruitment marketing platforms worldwide decreased from 52.3% to 48.2%.
  • Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among recruitment marketing platforms worldwide peaked at 53.2% in June 2026 and was lowest at 43.2% in December 2025.
  • Across the 11 months ending August 2026, SmartRecruiters fell from 1st to 2nd among recruitment marketing platforms worldwide.

How did search popularity change for recruitment marketing platforms worldwide in August 2026?

  1. iCIMS’s estimated Share of Search among recruitment marketing platforms worldwide has gained ground for 3 months in a row, from 43.5% to 48.2% in August 2026.

  2. Estimated monthly branded searches for Beamery worldwide fell 46.2% over 11 measured months, from 5.5K to 2.9K in August 2026.

  3. Estimated monthly branded searches for SmartRecruiters worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.

  4. Estimated monthly branded searches for Phenom worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

Where does SmartRecruiters compete?

SmartRecruiters is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Employee referral platforms2nd of 531.4%Show ranking
Recruitment marketing platforms2nd of 548.2%Shown above

How is SmartRecruiters measured?

Brandwave collects information about searches that people make online using SmartRecruiters’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • smartrecruiters

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How the Brand Demand Index is measured

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