ERIN vs SmartRecruiters:Which is searched more?
In September 2026, SmartRecruiters had more branded searches than ERIN among employee referral platforms worldwide. SmartRecruiters had about 49,500 branded searches, while ERIN had 50. SmartRecruiters made up 24.9% of all employee referral platform searches we track, and ERIN accounted for 0.03%. These are worldwide searches for English-language branded terms.
Follow ERIN vs SmartRecruiters and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is ERIN or SmartRecruiters more popular in search?
Compare the platforms used to run employee referrals. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for SmartRecruiters, ERIN. The figures are in the table below the chart.
View monthly share of searches table
| Month | Teamtailor | Workable | SmartRecruiters | Jobvite | Greenhouse | Lever | Teamable | ERIN |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.9% | 27.9% | 27.9% | 12.5% | 2.5% | 1.1% | 0.22% | 0.04% |
| Nov 2025 | 31.9% | 26.1% | 26.1% | 11.7% | 2.9% | 1% | 0.17% | 0.03% |
| Dec 2025 | 30% | 30% | 24.5% | 11% | 3.3% | 1.1% | 0.19% | 0.03% |
| Jan 2026 | 29.6% | 29.6% | 24.2% | 10.9% | 4% | 1.4% | 0.19% | 0.03% |
| Feb 2026 | 29.5% | 29.5% | 24.1% | 10.8% | 4.8% | 1.2% | 0.16% | 0.03% |
| Mar 2026 | 33.8% | 27.6% | 22.6% | 10.1% | 4.5% | 1.1% | 0.22% | 0.03% |
| Apr 2026 | 29.5% | 29.5% | 24.1% | 10.8% | 4.8% | 1.2% | 0.16% | 0.03% |
| May 2026 | 29.5% | 29.5% | 24.2% | 10.8% | 4.8% | 0.93% | 0.16% | 0.03% |
| Jun 2026 | 29.8% | 29.8% | 24.4% | 11% | 4% | 0.79% | 0.13% | 0.03% |
| Jul 2026 | 28.8% | 28.8% | 23.6% | 12.9% | 4.7% | 0.93% | 0.15% | 0.03% |
| Aug 2026 | 27.4% | 33.4% | 22.4% | 12.3% | 3.6% | 0.72% | 0.14% | 0.03% |
| Sep 2026 | 30.4% | 30.4% | 24.9% | 11.2% | 2.2% | 0.65% | 0.13% | 0.03% |
How has the ERIN and SmartRecruiters comparison changed over the last 12 months?
3 findings
- SmartRecruiters was ahead of ERIN in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ERIN’s share of searches among employee referral platforms worldwide moved from 0.04% to 0.03%, and its estimated monthly branded searches moved from 90 to 50.
- Across the 12 months ending September 2026, SmartRecruiters’ share of searches among employee referral platforms worldwide moved from 27.9% to 24.9%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for employee referral platforms worldwide in September 2026?
2 changes

In September 2026, SmartRecruiters gained share of searches among employee referral platforms worldwide, from 22.4% to 24.9%.

Estimated monthly branded searches for ERIN worldwide fell 44.4% over 12 measured months, from 90 to 50 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ERIN’s and SmartRecruiters’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ERIN
1 branded search term
- erin referral
SmartRecruiters
1 branded search term
- smartrecruiters
Other head-to-heads among employee referral platforms

Teamtailor vs Workable: compare search popularity
Teamtailor vs SmartRecruiters: compare search popularity
Teamtailor vs Jobvite: compare search popularity
Teamtailor vs Greenhouse: compare search popularity
Workable vs SmartRecruiters: compare search popularity
Workable vs Jobvite: compare search popularity

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.