Brandwave

How popular isERIN?

In September 2026, people searched for ERIN by name about 50 times worldwide, a 44.4% decrease from the previous year. These searches made up 0.03% of all global employee referral platform searches, placing ERIN eighth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about employee referral platforms, ERIN appeared in four of the five answers and was the most recommended of the eight.

Search and AI answers in September 2026

ERIN is the eighth most searched of 8 competitors and the most recommended in AI answers.

  1. TeamtailorShare of searches 30.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. WorkableShare of searches 30.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. SmartRecruitersShare of searches 24.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. JobviteShare of searches 11.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. ERINShare of searches 0.03%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st

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Top employee referral platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ERIN was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ERIN is the most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ERIN1st
  2. Teamable2nd
  3. Greenhouse3rd
  4. Workable4th
  5. Jobvite5th
  6. Lever6th
  7. Teamtailor–
  8. SmartRecruiters–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Greenhouse4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ERIN4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lever3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teamable3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workable2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jobvite2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teamtailor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SmartRecruiters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about employee referral platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which employee referral platforms compete with ERIN?

ERIN against employee referral platforms worldwide, by month

Share of searches by month for Teamtailor, Workable, SmartRecruiters, Jobvite, Greenhouse, ERIN. The figures are in the table below the chart.

View monthly share of searches table
MonthTeamtailorWorkableSmartRecruitersJobviteGreenhouseLeverTeamableERIN
Oct 202527.9%27.9%27.9%12.5%2.5%1.1%0.22%0.04%
Nov 202531.9%26.1%26.1%11.7%2.9%1%0.17%0.03%
Dec 202530%30%24.5%11%3.3%1.1%0.19%0.03%
Jan 202629.6%29.6%24.2%10.9%4%1.4%0.19%0.03%
Feb 202629.5%29.5%24.1%10.8%4.8%1.2%0.16%0.03%
Mar 202633.8%27.6%22.6%10.1%4.5%1.1%0.22%0.03%
Apr 202629.5%29.5%24.1%10.8%4.8%1.2%0.16%0.03%
May 202629.5%29.5%24.2%10.8%4.8%0.93%0.16%0.03%
Jun 202629.8%29.8%24.4%11%4%0.79%0.13%0.03%
Jul 202628.8%28.8%23.6%12.9%4.7%0.93%0.15%0.03%
Aug 202627.4%33.4%22.4%12.3%3.6%0.72%0.14%0.03%
Sep 202630.4%30.4%24.9%11.2%2.2%0.65%0.13%0.03%

  1. 1.Teamtailor

    30.4%

    Moved from 2nd to 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +3.1 points.

  2. 2.Workable

    30.4%

    Moved from 1st to 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -3 points.

  3. 3.SmartRecruiters

    24.9%

    Held 3rd. 49.5K estimated branded searches, +22.2% vs prior month. Share +2.5 points.

  4. 4.Jobvite

    11.2%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -1.1 points.

  5. 5.Greenhouse

    2.2%

    Held 5th. 4.4K estimated branded searches, -33.3% vs prior month. Share -1.4 points.

  6. 6.Lever

    0.65%

    Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share -0.1 points.

  7. 7.Teamable

    0.13%

    Held 7th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.ERIN

    0.03%

    Held 8th. 50 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between ERIN and its closest rivals

Every comparison with ERIN

7 comparisons

How has branded search demand for ERIN changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for ERIN worldwide fell from 90 to 50.
  • Across the 12 months ending September 2026, ERIN’s share of searches among employee referral platforms worldwide held steady, from 0.04% to 0.03%.

How did search popularity change for employee referral platforms worldwide in September 2026?

6 changes

  1. In September 2026, Teamtailor overtook Workable to become the leader among employee referral platforms worldwide, with 30.4% of the searches.

  2. In September 2026, SmartRecruiters gained share of searches among employee referral platforms worldwide, from 22.4% to 24.9%.

  3. In September 2026, Workable lost share of searches among employee referral platforms worldwide, from 33.4% to 30.4%.

  4. In September 2026, Greenhouse lost share of searches among employee referral platforms worldwide, from 3.6% to 2.2%.

  5. In September 2026, Jobvite lost share of searches among employee referral platforms worldwide, from 12.3% to 11.2%.

  6. Estimated monthly branded searches for Lever worldwide fell 45.8% over 12 measured months, from 2.4K to 1.3K in September 2026.

How are ERIN’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using ERIN’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • erin referral

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How the Brand Demand Index is measured

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