Brandwave

How popular isSmartRecruiters in search?

In August 2026, there were an estimated 40.5K branded searches for SmartRecruiters worldwide which is down 33.1% over the last 11 months. SmartRecruiters holds 31.4% estimated Share of Search among employee referral platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Teamtailor38.5%
  2. SmartRecruiters31.4%
  3. Jobvite17.2%
  4. Greenhouse11%
  5. Lever1.9%
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Where does SmartRecruiters compete?

SmartRecruiters is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Employee referral platforms2nd of 531.4%Shown below
Recruitment marketing platforms2nd of 548.2%Show ranking

Which employee referral platforms compete with SmartRecruiters?

SmartRecruiters against employee referral platforms worldwide, by month

Share of Search by month for Teamtailor, SmartRecruiters, Jobvite, Greenhouse. The figures are in the table below the chart.

View monthly share of search table
MonthTeamtailorSmartRecruitersJobviteGreenhouseLever
Oct 202536.7%36.5%16.4%8%2.4%
Nov 202541.2%33.5%15%8%2.3%
Dec 202540.7%33.1%14.8%8.8%2.5%
Jan 202639.7%32.3%14.5%10.4%3.1%
Feb 202639.4%32.1%14.4%11.5%2.5%
Mar 202643.9%29.2%13.1%11.5%2.3%
Apr 202639.4%32.1%14.4%11.4%2.8%
May 202639.7%32.3%14.5%11.5%2%
Jun 202640.3%32.8%14.7%10.4%1.8%
Jul 202638%30.9%17%12%2.1%
Aug 202638.5%31.4%17.2%11%1.9%
Sep 2026—————

  1. 1.Teamtailor

    38.5%

    Held 1st. 49.7K estimated branded searches, -0.08% vs prior month. Share +0.5 points.

  2. 2.SmartRecruiters

    31.4%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Jobvite

    17.2%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Greenhouse

    11%

    Held 4th. 14.2K estimated branded searches, -9.6% vs prior month. Share -1 points.

  5. 5.Lever

    1.9%

    Held 5th. 2.5K estimated branded searches, -12.1% vs prior month. Share -0.2 points.

Compare search popularity between SmartRecruiters and its closest rivals

How has branded search demand for SmartRecruiters changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for SmartRecruiters worldwide fell from 60.5K to 40.5K.
  • Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among employee referral platforms worldwide decreased from 36.5% to 31.4%.
  • Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among employee referral platforms worldwide peaked at 36.5% in October 2025 and was lowest at 29.2% in March 2026.

How did search popularity change for employee referral platforms worldwide in August 2026?

  1. In August 2026, Teamtailor gained estimated Share of Search among employee referral platforms worldwide, from 38% to 38.5%.

  2. In August 2026, Greenhouse lost estimated Share of Search among employee referral platforms worldwide, from 12% to 11%.

  3. Jobvite’s estimated Share of Search among employee referral platforms worldwide has gained ground for 3 months in a row, from 14.5% to 17.2% in August 2026.

  4. Estimated monthly branded searches for Lever worldwide fell 37.6% over 11 measured months, from 4K to 2.5K in August 2026.

  5. Estimated monthly branded searches for SmartRecruiters worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.

How is SmartRecruiters measured?

Brandwave collects information about searches that people make online using SmartRecruiters’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • smartrecruiters

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How the Brand Demand Index is measured

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