How popular isSimpliSafe in search?
In August 2026, there were an estimated 201K branded searches for SimpliSafe worldwide which is down 18.3% over the last 11 months. SimpliSafe holds 6.6% estimated Share of Search among home alarm brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which home alarm brands compete with SimpliSafe?
Share of Search by month for Ring, Eufy, Arlo, SimpliSafe. The figures are in the table below the chart.
View monthly share of search table
| Month | Ring | Eufy | Arlo | SimpliSafe | ADT |
|---|---|---|---|---|---|
| Oct 2025 | 45.8% | 31% | 15.2% | 7.7% | 0.21% |
| Nov 2025 | 45.7% | 33.9% | 13.5% | 6.7% | 0.18% |
| Dec 2025 | 51% | 31.1% | 12% | 5.7% | 0.19% |
| Jan 2026 | 51.3% | 29.5% | 12.8% | 6.1% | 0.24% |
| Feb 2026 | 51.4% | 26.9% | 14.6% | 6.7% | 0.27% |
| Mar 2026 | 46.5% | 32% | 14.5% | 6.8% | 0.22% |
| Apr 2026 | 46% | 30.5% | 16% | 7.3% | 0.24% |
| May 2026 | 47.4% | 31.6% | 14% | 6.8% | 0.22% |
| Jun 2026 | 49.5% | 31.1% | 12.7% | 6.4% | 0.21% |
| Jul 2026 | 48.4% | 30.5% | 13.8% | 7% | 0.23% |
| Aug 2026 | 46.6% | 33.4% | 13.1% | 6.6% | 0.22% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.6% | 1.4M | +2% | -1.8 points | |
| 2, held 2nd | 33.4% | 1M | +16.1% | +2.9 points | |
| 3, held 3rd | 13.1% | 397K | +0.81% | -0.7 points | |
| 4, held 4th | 6.6% | 201K | 0% | -0.4 points | |
| 5, held 5th | 0.22% | 6.6K | 0% | 0 points |
1.
Ring46.6%
Held 1st. 1.4M estimated branded searches, +2% vs prior month. Share -1.8 points.
2.
Eufy33.4%
Held 2nd. 1M estimated branded searches, +16.1% vs prior month. Share +2.9 points.
3.
Arlo13.1%
Held 3rd. 397K estimated branded searches, +0.81% vs prior month. Share -0.7 points.
6.6%
Held 4th. 201K estimated branded searches, 0% vs prior month. Share -0.4 points.
5.
ADT0.22%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between SimpliSafe and its closest rivals
How has branded search demand for SimpliSafe changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for SimpliSafe worldwide fell from 246K to 201K.
- Across the 11 months ending August 2026, SimpliSafe’s estimated Share of Search among home alarm brands worldwide decreased from 7.7% to 6.6%.
- Across the 11 months ending August 2026, SimpliSafe’s estimated Share of Search among home alarm brands worldwide peaked at 7.7% in October 2025 and was lowest at 5.7% in December 2025.
How did search popularity change for home alarm brands worldwide in August 2026?
4 changes
In August 2026, Eufy gained estimated Share of Search among home alarm brands worldwide, from 30.5% to 33.4%.
In August 2026, Ring lost estimated Share of Search among home alarm brands worldwide, from 48.4% to 46.6%.
In August 2026, Arlo lost estimated Share of Search among home alarm brands worldwide, from 13.8% to 13.1%.
Estimated monthly branded searches for SimpliSafe worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
How is SimpliSafe measured?
Brandwave collects information about searches that people make online using SimpliSafe’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- simplisafe
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Is SimpliSafe your brand?
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