How popular isSimple Analytics in search?
In August 2026, there were an estimated 1.9K branded searches for Simple Analytics worldwide which is down 56.8% over the last 11 months. Simple Analytics holds 4.2% estimated Share of Search among privacy analytics platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which privacy analytics platforms compete with Simple Analytics?
Share of Search by month for Matomo, Plausible, Umami, Simple Analytics. The figures are in the table below the chart.
View monthly share of search table
| Month | Matomo | Plausible | Umami | Simple Analytics | Fathom |
|---|---|---|---|---|---|
| Oct 2025 | 68.6% | 13.7% | 9.1% | 7.5% | 1.1% |
| Nov 2025 | 68.6% | 13.7% | 9.1% | 7.5% | 1.1% |
| Dec 2025 | 65.6% | 13.1% | 13.1% | 7.1% | 1.1% |
| Jan 2026 | 67.2% | 13.4% | 10.9% | 7.3% | 1.1% |
| Feb 2026 | 58.8% | 17.6% | 14.3% | 7.8% | 1.5% |
| Mar 2026 | 54.9% | 20.1% | 16.4% | 7.3% | 1.3% |
| Apr 2026 | 54.1% | 19.8% | 16.2% | 8.8% | 1.2% |
| May 2026 | 48.4% | 26.4% | 17.7% | 6.3% | 1.2% |
| Jun 2026 | 59.8% | 17.9% | 12% | 9.7% | 0.65% |
| Jul 2026 | 54.4% | 19.9% | 19.9% | 4.8% | 1% |
| Aug 2026 | 59.3% | 17.7% | 17.7% | 4.2% | 1.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.3% | 27.1K | 0% | +4.9 points | |
| 2, held 2nd | 17.7% | 8.1K | -18.2% | -2.2 points | |
| 3, held 3rd | 17.7% | 8.1K | -18.2% | -2.2 points | |
| 4, held 4th | 4.2% | 1.9K | -20.8% | -0.7 points | |
| 5, held 5th | 1.1% | 510 | -1.9% | +0.1 points |
1.
Matomo59.3%
Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +4.9 points.
17.7%
Held 2nd. 8.1K estimated branded searches, -18.2% vs prior month. Share -2.2 points.
3.
Umami17.7%
Held 3rd. 8.1K estimated branded searches, -18.2% vs prior month. Share -2.2 points.
4.2%
Held 4th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.7 points.
5.
Fathom1.1%
Held 5th. 510 estimated branded searches, -1.9% vs prior month. Share +0.1 points.
Compare search popularity between Simple Analytics and its closest rivals
How has branded search demand for Simple Analytics changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Simple Analytics worldwide fell from 4.4K to 1.9K.
- Across the 11 months ending August 2026, Simple Analytics’ estimated Share of Search among privacy analytics platforms worldwide decreased from 7.5% to 4.2%.
- Across the 11 months ending August 2026, Simple Analytics’ estimated Share of Search among privacy analytics platforms worldwide peaked at 9.7% in June 2026 and was lowest at 4.2% in August 2026.
How did search popularity change for privacy analytics platforms worldwide in August 2026?
5 changes
In August 2026, Matomo gained estimated Share of Search among privacy analytics platforms worldwide, from 54.4% to 59.3%.
In August 2026, Plausible lost estimated Share of Search among privacy analytics platforms worldwide, from 19.9% to 17.7%.
In August 2026, Umami lost estimated Share of Search among privacy analytics platforms worldwide, from 19.9% to 17.7%.
In August 2026, Simple Analytics lost estimated Share of Search among privacy analytics platforms worldwide, from 4.8% to 4.2%.
Estimated monthly branded searches for Fathom worldwide fell 17.7% over 11 measured months, from 620 to 510 in August 2026.
How is Simple Analytics measured?
Brandwave collects information about searches that people make online using Simple Analytics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- simple analytics
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Is Simple Analytics your brand?
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