How popular isSemrush Local?
In September 2026, people searched for Semrush Local by name about 590 times worldwide, an 18.1% decrease from the previous year. These searches made up 0.87% of all global listing management platform searches, placing Semrush Local sixth out of six platforms. When we asked both ChatGPT and Google AI Overviews about listing management platforms, Semrush Local appeared in three of the five answers and was the fifth most recommended of the six.
Semrush Local is the sixth most searched of 6 competitors and the fifth most recommended in AI answers.
YextShare of searches 40.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
BrightLocalShare of searches 32.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
UberallShare of searches 21.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
SynupShare of searches 2.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
Semrush LocalShare of searches 0.87%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
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Top listing management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Semrush Local was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Semrush Local is the fifth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Yext1st
BrightLocal2nd
Moz Local3rd
Uberall4th
Semrush Local5th
Synup6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
BrightLocal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Yext4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Uberall3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Synup3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Moz Local3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Semrush Local3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about listing management platforms
5 answers
Asked ChatGPT
“Which listing management platform should I use?”
Asked ChatGPT
“What are the best listing management platforms?”
Asked ChatGPT
“What's the best listing management platform for multiple locations?”
Searched Google, AI Overview
“listing management platform”
Searched Google, AI Overview
“business listing management”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which listing management platforms compete with Semrush Local?
Share of searches by month for Yext, BrightLocal, Uberall, Synup, Semrush Local. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yext | BrightLocal | Uberall | Synup | Moz Local | Semrush Local |
|---|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 29.5% | 19.7% | 3.2% | 2.6% | 0.78% |
| Nov 2025 | 36.9% | 36.9% | 20.1% | 3.3% | 2.2% | 0.65% |
| Dec 2025 | 36.7% | 36.7% | 20.1% | 3.3% | 2.6% | 0.65% |
| Jan 2026 | 34.9% | 34.9% | 23.3% | 3.7% | 2.4% | 0.76% |
| Feb 2026 | 35.9% | 35.9% | 19.6% | 3.2% | 4.8% | 0.64% |
| Mar 2026 | 32.2% | 39.3% | 21.5% | 2.9% | 3.4% | 0.7% |
| Apr 2026 | 36.7% | 36.7% | 20% | 2.6% | 3.2% | 0.8% |
| May 2026 | 36.4% | 36.4% | 19.9% | 2.6% | 3.9% | 0.79% |
| Jun 2026 | 39.7% | 32.6% | 21.7% | 2.8% | 2.3% | 0.87% |
| Jul 2026 | 39.6% | 32.4% | 21.6% | 2.8% | 2.8% | 0.86% |
| Aug 2026 | 36.7% | 36.7% | 20% | 3.1% | 2.2% | 1.2% |
| Sep 2026 | 40.1% | 32.8% | 21.9% | 2.8% | 1.5% | 0.87% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 40.1% | 27.1K | +22.1% | +3.4 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 32.8% | 22.2K | 0% | -3.9 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 21.9% | 14.8K | +22.3% | +1.9 points | |
| 4, held 4th | 2.8% | 1.9K | 0% | -0.3 points | |
| 5, held 5th | 1.5% | 1K | -23.1% | -0.7 points | |
| 6, held 6th | 0.87% | 590 | -18.1% | -0.3 points |
1.
Yext40.1%
Moved from 2nd to 1st. 27.1K estimated branded searches, +22.1% vs prior month. Share +3.4 points.
32.8%
Moved from 1st to 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -3.9 points.
3.
Uberall21.9%
Held 3rd. 14.8K estimated branded searches, +22.3% vs prior month. Share +1.9 points.
4.
Synup2.8%
Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share -0.3 points.
1.5%
Held 5th. 1K estimated branded searches, -23.1% vs prior month. Share -0.7 points.
0.87%
Held 6th. 590 estimated branded searches, -18.1% vs prior month. Share -0.3 points.
Compare popularity between Semrush Local and its closest rivals
Every comparison with Semrush Local
9 comparisons
How has branded search demand for Semrush Local changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Semrush Local worldwide fell from 720 to 590.
- Across the 12 months ending September 2026, Semrush Local’s share of searches among listing management platforms worldwide held steady, from 0.78% to 0.87%.
How did search popularity change for listing management platforms worldwide in September 2026?
6 changes

In September 2026, Yext overtook BrightLocal to become the leader among listing management platforms worldwide, with 40.1% of the searches.

In September 2026, Uberall gained share of searches among listing management platforms worldwide, from 20% to 21.9%.

In September 2026, BrightLocal lost share of searches among listing management platforms worldwide, from 36.7% to 32.8%.

In September 2026, Moz Local lost share of searches among listing management platforms worldwide, from 2.2% to 1.5%.

Estimated monthly branded searches for Synup worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

Estimated monthly branded searches for Semrush Local worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
How are Semrush Local’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Semrush Local’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- semrush local
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Where does Semrush Local compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Local SEO platforms | 8th of 8 | 0.78% | Show ranking |
| Listing management platforms | 6th of 6 | 0.87% | Shown above |

Is Semrush Local your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.