Brandwave

How popular isSemrush Local?

In September 2026, people searched for Semrush Local by name about 590 times worldwide, an 18.1% decrease from the previous year. These searches made up 0.87% of all global listing management platform searches, placing Semrush Local sixth out of six platforms. When we asked both ChatGPT and Google AI Overviews about listing management platforms, Semrush Local appeared in three of the five answers and was the fifth most recommended of the six.

Search and AI answers in September 2026

Semrush Local is the sixth most searched of 6 competitors and the fifth most recommended in AI answers.

  1. YextShare of searches 40.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. BrightLocalShare of searches 32.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. UberallShare of searches 21.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. SynupShare of searches 2.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
  5. Semrush LocalShare of searches 0.87%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th

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Top listing management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Semrush Local was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Semrush Local is the fifth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yext1st
  2. BrightLocal2nd
  3. Moz Local3rd
  4. Uberall4th
  5. Semrush Local5th
  6. Synup6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BrightLocal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yext4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Uberall3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Synup3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Moz Local3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Semrush Local3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about listing management platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which listing management platforms compete with Semrush Local?

Semrush Local against listing management platforms worldwide, by month

Share of searches by month for Yext, BrightLocal, Uberall, Synup, Semrush Local. The figures are in the table below the chart.

View monthly share of searches table
MonthYextBrightLocalUberallSynupMoz LocalSemrush Local
Oct 202544.2%29.5%19.7%3.2%2.6%0.78%
Nov 202536.9%36.9%20.1%3.3%2.2%0.65%
Dec 202536.7%36.7%20.1%3.3%2.6%0.65%
Jan 202634.9%34.9%23.3%3.7%2.4%0.76%
Feb 202635.9%35.9%19.6%3.2%4.8%0.64%
Mar 202632.2%39.3%21.5%2.9%3.4%0.7%
Apr 202636.7%36.7%20%2.6%3.2%0.8%
May 202636.4%36.4%19.9%2.6%3.9%0.79%
Jun 202639.7%32.6%21.7%2.8%2.3%0.87%
Jul 202639.6%32.4%21.6%2.8%2.8%0.86%
Aug 202636.7%36.7%20%3.1%2.2%1.2%
Sep 202640.1%32.8%21.9%2.8%1.5%0.87%
  1. 1.Yext

    40.1%

    Moved from 2nd to 1st. 27.1K estimated branded searches, +22.1% vs prior month. Share +3.4 points.

  2. Moved from 1st to 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -3.9 points.

  3. 3.Uberall

    21.9%

    Held 3rd. 14.8K estimated branded searches, +22.3% vs prior month. Share +1.9 points.

  4. 4.Synup

    2.8%

    Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Moz Local

    1.5%

    Held 5th. 1K estimated branded searches, -23.1% vs prior month. Share -0.7 points.

  6. Held 6th. 590 estimated branded searches, -18.1% vs prior month. Share -0.3 points.

Compare popularity between Semrush Local and its closest rivals

Every comparison with Semrush Local

9 comparisons

How has branded search demand for Semrush Local changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Semrush Local worldwide fell from 720 to 590.
  • Across the 12 months ending September 2026, Semrush Local’s share of searches among listing management platforms worldwide held steady, from 0.78% to 0.87%.

How did search popularity change for listing management platforms worldwide in September 2026?

6 changes
  1. In September 2026, Yext overtook BrightLocal to become the leader among listing management platforms worldwide, with 40.1% of the searches.

  2. In September 2026, Uberall gained share of searches among listing management platforms worldwide, from 20% to 21.9%.

  3. In September 2026, BrightLocal lost share of searches among listing management platforms worldwide, from 36.7% to 32.8%.

  4. In September 2026, Moz Local lost share of searches among listing management platforms worldwide, from 2.2% to 1.5%.

  5. Estimated monthly branded searches for Synup worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

  6. Estimated monthly branded searches for Semrush Local worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.

How are Semrush Local’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Semrush Local’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • semrush local

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How the Brand Demand Index is measured

Where does Semrush Local compete?

Semrush Local is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Local SEO platforms8th of 80.78%Show ranking
Listing management platforms6th of 60.87%Shown above
Creator with pink hair and a pink jacket

Is Semrush Local your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.