How popular isSegway in search?
In September 2026, there were an estimated 673K branded searches for Segway worldwide which is up 22.4% over the last 12 months. Segway holds 8.6% estimated Share of Search among quad bike brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which quad bike brands compete with Segway?
Share of Search by month for Yamaha, Kawasaki, Polaris, Segway. The figures are in the table below the chart.
View monthly share of search table
| Month | Yamaha | Kawasaki | Polaris | Segway |
|---|---|---|---|---|
| Oct 2025 | 48.8% | 32.7% | 11.9% | 6.6% |
| Nov 2025 | 53.1% | 29.1% | 10.7% | 7.1% |
| Dec 2025 | 56.1% | 25.1% | 11.3% | 7.5% |
| Jan 2026 | 53.1% | 29.1% | 10.7% | 7.1% |
| Feb 2026 | 53.8% | 29.5% | 10.8% | 5.9% |
| Mar 2026 | 58.1% | 26% | 9.6% | 6.4% |
| Apr 2026 | 52.3% | 28.6% | 10.5% | 8.6% |
| May 2026 | 52.3% | 28.6% | 10.5% | 8.6% |
| Jun 2026 | 52.3% | 28.6% | 10.5% | 8.6% |
| Jul 2026 | 52.3% | 28.6% | 10.5% | 8.6% |
| Aug 2026 | 51.1% | 28% | 12.5% | 8.4% |
| Sep 2026 | 52.3% | 28.6% | 10.5% | 8.6% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.3% | 4.1M | 0% | +1.2 points | |
| 2, held 2nd | 28.6% | 2.2M | 0% | +0.6 points | |
| 3, held 3rd | 10.5% | 823K | -17.7% | -2 points | |
| 4, held 4th | 8.6% | 673K | 0% | +0.2 points |
1.
Yamaha52.3%
Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share +1.2 points.
2.
Kawasaki28.6%
Held 2nd. 2.2M estimated branded searches, 0% vs prior month. Share +0.6 points.
3.
Polaris
10.5%
Held 3rd. 823K estimated branded searches, -17.7% vs prior month. Share -2 points.
4.
Segway8.6%
Held 4th. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.
Compare search popularity between Segway and its closest rivals
Every comparison with Segway
14 comparisons
How has branded search demand for Segway changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Segway worldwide rose from 550K to 673K.
- Across the 12 months ending September 2026, Segway’s estimated Share of Search among quad bike brands worldwide increased from 6.6% to 8.6%.
- Across the 12 months ending September 2026, Segway’s estimated Share of Search among quad bike brands worldwide peaked at 8.6% in April 2026 and was lowest at 5.9% in February 2026.
How did search popularity change for quad bike brands worldwide in September 2026?
4 changes

In September 2026, Yamaha gained estimated Share of Search among quad bike brands worldwide, from 51.1% to 52.3%.

In September 2026, Kawasaki gained estimated Share of Search among quad bike brands worldwide, from 28% to 28.6%.
In September 2026, Polaris lost estimated Share of Search among quad bike brands worldwide, from 12.5% to 10.5%.

Estimated monthly branded searches for Segway worldwide rose 22.4% over 12 measured months, from 550K to 673K in September 2026.
Where does Segway compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Quad bike brands | 4th of 4 | 8.6% | Shown above |
| Robot mowers | 2nd of 6 | 35.7% | Show ranking |
| Electric scooter brands | 1st of 5 | 77.8% | Show ranking |
| Kids scooters | 1st of 5 | 78.4% | Show ranking |
How is Segway measured?
Brandwave collects information about searches that people make online using Segway’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- segway
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Is Segway your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.