How popular isRed Antler?
In September 2026, people searched for Red Antler by name about 4,400 times worldwide, a 33.3% decrease from the previous year. These searches made up 4.5% of all global branding agency searches, placing Red Antler fifth out of eight agencies. When we asked both ChatGPT and Google AI Overviews about branding agencies, Red Antler appeared in three of the four answers and was the third most recommended of the eight.
Red Antler is the fifth most searched of 8 competitors and the third most recommended in AI answers.
DesignStudioShare of searches 41.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
LandorShare of searches 34%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th
InterbrandShare of searches 12.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
KotoShare of searches 5.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
Red AntlerShare of searches 4.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
Follow Red Antler and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top branding agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Red Antler was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Red Antler is the third most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Pentagram1st
COLLINS2nd- Red Antler3rd
- Koto4th
- Landor5th
Wolff Olins6th- DesignStudio–
- Interbrand–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Koto3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Red Antler3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Pentagram3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- COLLINS2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Landor1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Wolff Olins1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- DesignStudio0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Interbrand0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about branding agencies
4 answers
Asked ChatGPT
“Which branding agency should I hire?”
Asked ChatGPT
“What are the best branding agencies?”
Asked ChatGPT
“What's the best branding agency for a new identity?”
Searched Google, AI Overview
“branding agencies”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best branding agency”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which branding agencies compete with Red Antler?
Share of searches by month for DesignStudio, Landor, Interbrand, Koto, Red Antler. The figures are in the table below the chart.
View monthly share of searches table
| Month | DesignStudio | Landor | Interbrand | Koto | Red Antler | COLLINS | Pentagram | Wolff Olins |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.5% | 31.5% | 17.2% | 4.7% | 6.3% | 1.1% | 0.56% | 0.05% |
| Nov 2025 | 40.2% | 32.8% | 14.7% | 5.1% | 5.4% | 1.4% | 0.48% | 0.05% |
| Dec 2025 | 41.7% | 34.1% | 12.5% | 4.4% | 5.6% | 1.3% | 0.4% | 0.05% |
| Jan 2026 | 46.1% | 30.8% | 11.3% | 5% | 5% | 1.1% | 0.55% | 0.05% |
| Feb 2026 | 43.9% | 29.4% | 13.1% | 5.7% | 5.8% | 1.4% | 0.64% | 0.05% |
| Mar 2026 | 47.5% | 26% | 14.2% | 5.1% | 5.2% | 1.3% | 0.69% | 0.05% |
| Apr 2026 | 44.5% | 29.7% | 13.3% | 5.8% | 4.8% | 1.2% | 0.65% | 0.04% |
| May 2026 | 42% | 34.3% | 12.5% | 4.6% | 4.6% | 1.3% | 0.61% | 0.04% |
| Jun 2026 | 42% | 34.4% | 12.6% | 4.7% | 4.6% | 1.1% | 0.61% | 0.05% |
| Jul 2026 | 44.4% | 29.7% | 13.3% | 5.8% | 4.8% | 1.4% | 0.65% | 0.04% |
| Aug 2026 | 44.4% | 29.7% | 13.3% | 5.9% | 4.8% | 1.3% | 0.53% | 0.04% |
| Sep 2026 | 41.6% | 34% | 12.4% | 5.6% | 4.5% | 1.3% | 0.49% | 0.03% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.6% | 40.5K | 0% | -2.8 points | |
| 2, held 2nd | 34% | 33.1K | +22.1% | +4.3 points | |
| 3, held 3rd | 12.4% | 12.1K | 0% | -0.8 points | |
| 4, held 4th | 5.6% | 5.4K | 0% | -0.4 points | |
| 5, held 5th | 4.5% | 4.4K | 0% | -0.3 points | |
| 6, held 6th | 1.3% | 1.2K | +6% | 0 points | |
| 7, held 7th | 0.49% | 480 | 0% | 0 points | |
| 8, held 8th | 0.03% | 30 | -25% | 0 points |
41.6%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -2.8 points.
2.
Landor34%
Held 2nd. 33.1K estimated branded searches, +22.1% vs prior month. Share +4.3 points.
12.4%
Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share -0.8 points.
4.
Koto5.6%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share -0.4 points.
4.5%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.3 points.
6.
COLLINS1.3%
Held 6th. 1.2K estimated branded searches, +6% vs prior month. Share 0 points.
0.49%
Held 7th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
0.03%
Held 8th. 30 estimated branded searches, -25% vs prior month. Share 0 points.
Compare popularity between Red Antler and its closest rivals
Every comparison with Red Antler
8 comparisons
How has branded search demand for Red Antler changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Red Antler worldwide fell from 6.6K to 4.4K.
- Across the 12 months ending September 2026, Red Antler’s share of searches among branding agencies worldwide decreased from 6.3% to 4.5%.
- Across the 12 months ending September 2026, Red Antler fell from 4th to 5th among branding agencies worldwide.
How did search popularity change for branding agencies worldwide in September 2026?
6 changes
In September 2026, Landor gained share of searches among branding agencies worldwide, from 29.7% to 34%.
In September 2026, DesignStudio lost share of searches among branding agencies worldwide, from 44.4% to 41.6%.
In September 2026, Interbrand lost share of searches among branding agencies worldwide, from 13.3% to 12.4%.
Estimated monthly branded searches for Wolff Olins worldwide fell 40% over 12 measured months, from 50 to 30 in September 2026.
Estimated monthly branded searches for Red Antler worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.
Estimated monthly branded searches for Pentagram worldwide fell 18.6% over 12 measured months, from 590 to 480 in September 2026.
How are Red Antler’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Red Antler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- red antler
Do you work for Red Antler? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Red Antler compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Branding agencies | 5th of 8 | 4.5% | Shown above |
| Brand strategy agencies | 5th of 9 | 6.1% | Show ranking |
Is Red Antler your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.