How popular isPerfect Audience in search?
In August 2026, there were an estimated 140 branded searches for Perfect Audience worldwide which is down 17.6% over the last 11 months. Perfect Audience holds 0.12% estimated Share of Search among retargeting platforms worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which retargeting platforms compete with Perfect Audience?
Share of Search by month for Taboola, Criteo, RTB House, Outbrain, AdRoll, Perfect Audience. The figures are in the table below the chart.
View monthly share of search table
| Month | Taboola | Criteo | RTB House | Outbrain | AdRoll | Perfect Audience |
|---|---|---|---|---|---|---|
| Oct 2025 | 38% | 38.6% | 7.6% | 9.3% | 6.4% | 0.11% |
| Nov 2025 | 41.9% | 35% | 6.9% | 10.3% | 5.8% | 0.15% |
| Dec 2025 | 42% | 35% | 6.9% | 10.3% | 5.8% | 0.12% |
| Jan 2026 | 37.9% | 38.6% | 7.6% | 9.3% | 6.4% | 0.16% |
| Feb 2026 | 37.9% | 38.6% | 7.6% | 9.3% | 6.5% | 0.13% |
| Mar 2026 | 37.9% | 38.6% | 7.6% | 9.3% | 6.6% | 0.16% |
| Apr 2026 | 38.4% | 39.1% | 7.7% | 9.4% | 5.4% | 0.11% |
| May 2026 | 43.1% | 36% | 7.1% | 8.6% | 5.1% | 0.15% |
| Jun 2026 | 40% | 40.7% | 6.5% | 8% | 4.6% | 0.14% |
| Jul 2026 | 40% | 40.7% | 6.5% | 8% | 4.7% | 0.09% |
| Aug 2026 | 43.1% | 36.1% | 8.6% | 7.1% | 5% | 0.12% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 43.1% | 49.5K | 0% | +3.1 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 36.1% | 41.4K | -17.8% | -4.6 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 8.6% | 9.9K | +22.2% | +2.1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 7.1% | 8.1K | -18.2% | -0.9 pointsmoved from 3rd to 4th | |
| 5, held 5th | 5% | 5.8K | -0.86% | +0.3 points | |
| 6, held 6th | 0.12% | 140 | +27.3% | 0 points |
1.
Taboola43.1%
Moved from 2nd to 1st. 49.5K estimated branded searches, 0% vs prior month. Share +3.1 points.
2.
Criteo36.1%
Moved from 1st to 2nd. 41.4K estimated branded searches, -17.8% vs prior month. Share -4.6 points.
8.6%
Moved from 4th to 3rd. 9.9K estimated branded searches, +22.2% vs prior month. Share +2.1 points.
4.
Outbrain7.1%
Moved from 3rd to 4th. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.9 points.
5.
AdRoll5%
Held 5th. 5.8K estimated branded searches, -0.86% vs prior month. Share +0.3 points.
0.12%
Held 6th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.
Compare search popularity between Perfect Audience and its closest rivals
- Perfect Audience vs Taboola: compare search popularity
- Perfect Audience vs Criteo: compare search popularity
Perfect Audience vs RTB House: compare search popularity
- Perfect Audience vs Outbrain: compare search popularity
- Perfect Audience vs AdRoll: compare search popularity
- Compare Perfect Audience with any brand
How has branded search demand for Perfect Audience changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Perfect Audience worldwide fell from 170 to 140.
- Across the 11 months ending August 2026, Perfect Audience’s estimated Share of Search among retargeting platforms worldwide held steady, from 0.11% to 0.12%.
How did search popularity change for retargeting platforms worldwide in August 2026?
6 changes
In August 2026, Taboola overtook Criteo to take the highest estimated Share of Search among retargeting platforms worldwide, at 43.1%.
In August 2026, RTB House overtook Outbrain to rank 3rd among retargeting platforms worldwide, at 8.6%.
In August 2026, Criteo lost estimated Share of Search among retargeting platforms worldwide, from 40.7% to 36.1%.
In August 2026, Outbrain lost estimated Share of Search among retargeting platforms worldwide, from 8% to 7.1%.
Estimated monthly branded searches for AdRoll worldwide fell 43.6% over 11 measured months, from 10.3K to 5.8K in August 2026.
Estimated monthly branded searches for Perfect Audience worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.
How is Perfect Audience measured?
Brandwave collects information about searches that people make online using Perfect Audience’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- perfect audience
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Is Perfect Audience your brand?
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