Brandwave

How popular isOrbit in search?

In August 2026, there were an estimated 27.1K branded searches for Orbit worldwide which held steady over the last 11 months. Orbit holds 7.4% estimated Share of Search among sprinkler timer brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Gardena66.9%
  2. Rain Bird13.5%
  3. Hozelock9%
  4. Orbit7.4%
  5. Claber1.8%
  6. Melnor1.5%
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Where does Orbit compete?

Orbit is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Sprinkler timer brands4th of 67.4%Shown below
Sprinklers4th of 67.5%Show ranking
Chewing gum brands3rd of 613.9%Show ranking

Which sprinkler timer brands compete with Orbit?

Orbit against sprinkler timer brands worldwide, by month

Share of Search by month for Gardena, Rain Bird, Hozelock, Orbit. The figures are in the table below the chart.

View monthly share of search table
MonthGardenaRain BirdHozelockOrbitClaberMelnor
Oct 202566.7%13.4%6%11%1.8%1.2%
Nov 202570%11.5%5.1%11.5%1.5%0.37%
Dec 202567.5%11.1%6.1%13.6%1.5%0.3%
Jan 202664.5%10.6%7.1%15.8%1.7%0.28%
Feb 202670.4%9.5%6.3%11.6%1.9%0.31%
Mar 202672%9.7%7.9%7.9%1.9%0.57%
Apr 202669.6%11.4%9.4%6.3%2.3%1%
May 202670.6%11.6%9.5%5.2%1.9%1.3%
Jun 202670.1%11.5%9.4%5.2%2.3%1.5%
Jul 202666%10.9%13.3%5.9%2.2%1.8%
Aug 202666.9%13.5%9%7.4%1.8%1.5%
Sep 2026——————

  1. 1.Gardena

    66.9%

    Held 1st. 246K estimated branded searches, -18.3% vs prior month. Share +0.9 points.

  2. 2.Rain Bird

    13.5%

    Moved from 3rd to 2nd. 49.5K estimated branded searches, 0% vs prior month. Share +2.6 points.

  3. 3.Hozelock

    9%

    Moved from 2nd to 3rd. 33.1K estimated branded searches, -45.3% vs prior month. Share -4.3 points.

  4. 4.Orbit

    7.4%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share +1.4 points.

  5. 5.Claber

    1.8%

    Held 5th. 6.6K estimated branded searches, -33.3% vs prior month. Share -0.4 points.

  6. 6.Melnor

    1.5%

    Held 6th. 5.4K estimated branded searches, -33.3% vs prior month. Share -0.3 points.

Compare search popularity between Orbit and its closest rivals

How has branded search demand for Orbit changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Orbit worldwide held steady at 27.1K.
  • Across the 11 months ending August 2026, Orbit’s estimated Share of Search among sprinkler timer brands worldwide decreased from 11% to 7.4%.
  • Across the 11 months ending August 2026, Orbit’s estimated Share of Search among sprinkler timer brands worldwide peaked at 15.8% in January 2026 and was lowest at 5.2% in June 2026.
  • Across the 11 months ending August 2026, Orbit fell from 3rd to 4th among sprinkler timer brands worldwide.

How did search popularity change for sprinkler timer brands worldwide in August 2026?

  1. In August 2026, Rain Bird overtook Hozelock to rank 2nd among sprinkler timer brands worldwide, at 13.5%.

  2. In August 2026, Orbit gained estimated Share of Search among sprinkler timer brands worldwide, from 5.9% to 7.4%.

  3. In August 2026, Gardena gained estimated Share of Search among sprinkler timer brands worldwide, from 66% to 66.9%.

  4. In August 2026, Hozelock lost estimated Share of Search among sprinkler timer brands worldwide, from 13.3% to 9%.

  5. Estimated monthly branded searches for Melnor worldwide rose 86.2% over 11 measured months, from 2.9K to 5.4K in August 2026.

  6. Estimated monthly branded searches for Claber worldwide rose 50% over 11 measured months, from 4.4K to 6.6K in August 2026.

How is Orbit measured?

Brandwave collects information about searches that people make online using Orbit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • orbit gum

Do you work for Orbit? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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