How popular isEclipse in search?
In September 2026, there were an estimated 12.4K branded searches for Eclipse worldwide which is up 47.6% over the last 12 months. Eclipse holds 1.7% estimated Share of Search among chewing gum and mint brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Tic Tac49.8%
- Mentos27.2%
Extra10.3%
Airwaves5.5%
Juicy Fruit5.5%
Eclipse1.7%
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Which chewing gum and mint brands compete with Eclipse?
Share of Search by month for Tic Tac, Mentos, Extra, Airwaves, Juicy Fruit, Eclipse. The figures are in the table below the chart.
View monthly share of search table
| Month | Tic Tac | Mentos | Extra | Airwaves | Juicy Fruit | Eclipse |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.5% | 27% | 10.2% | 6.7% | 5.4% | 1.1% |
| Nov 2025 | 45.4% | 30.3% | 9.4% | 7.5% | 6.1% | 1.3% |
| Dec 2025 | 46.6% | 31.1% | 9.7% | 6.3% | 5.1% | 1.3% |
| Jan 2026 | 48.8% | 26.6% | 8.3% | 9.8% | 5.4% | 1.1% |
| Feb 2026 | 48% | 26.3% | 9.9% | 7.9% | 6.5% | 1.4% |
| Mar 2026 | 44.4% | 29.6% | 11.2% | 7.3% | 6% | 1.5% |
| Apr 2026 | 44.5% | 29.7% | 11.2% | 7.3% | 6% | 1.2% |
| May 2026 | 50% | 27.3% | 10.3% | 5.5% | 5.5% | 1.4% |
| Jun 2026 | 45.9% | 30.6% | 9.5% | 6.2% | 6.2% | 1.6% |
| Jul 2026 | 47.2% | 31.5% | 8.1% | 6.4% | 5.2% | 1.6% |
| Aug 2026 | 44.8% | 29.9% | 11.3% | 6% | 6% | 1.8% |
| Sep 2026 | 49.8% | 27.2% | 10.3% | 5.5% | 5.5% | 1.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.8% | 368K | +22.3% | +5 points | |
| 2, held 2nd | 27.2% | 201K | 0% | -2.7 points | |
| 3, held 3rd | 10.3% | 76.4K | +0.66% | -1 points | |
| 4, held 4th | 5.5% | 40.5K | 0% | -0.6 points | |
| 5, held 5th | 5.5% | 40.5K | 0% | -0.6 points | |
| 6, held 6th | 1.7% | 12.4K | +0.16% | -0.2 points |
1.
Tic Tac
49.8%
Held 1st. 368K estimated branded searches, +22.3% vs prior month. Share +5 points.
2.Mentos
27.2%
Held 2nd. 201K estimated branded searches, 0% vs prior month. Share -2.7 points.
3.
Extra10.3%
Held 3rd. 76.4K estimated branded searches, +0.66% vs prior month. Share -1 points.
4.
Airwaves5.5%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share -0.6 points.
5.5%
Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share -0.6 points.
6.
Eclipse1.7%
Held 6th. 12.4K estimated branded searches, +0.16% vs prior month. Share -0.2 points.
Compare search popularity between Eclipse and its closest rivals
How has branded search demand for Eclipse changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Eclipse worldwide rose from 8.4K to 12.4K.
- Across the 12 months ending September 2026, Eclipse’s estimated Share of Search among chewing gum and mint brands worldwide increased from 1.1% to 1.7%.
How did search popularity change for chewing gum and mint brands worldwide in September 2026?
6 changes
In September 2026, Tic Tac gained estimated Share of Search among chewing gum and mint brands worldwide, from 44.8% to 49.8%.
In September 2026, Mentos lost estimated Share of Search among chewing gum and mint brands worldwide, from 29.9% to 27.2%.

In September 2026, Extra lost estimated Share of Search among chewing gum and mint brands worldwide, from 11.3% to 10.3%.

In September 2026, Airwaves lost estimated Share of Search among chewing gum and mint brands worldwide, from 6% to 5.5%.

In September 2026, Juicy Fruit lost estimated Share of Search among chewing gum and mint brands worldwide, from 6% to 5.5%.

Estimated monthly branded searches for Eclipse worldwide rose 47.6% over 12 measured months, from 8.4K to 12.4K in September 2026.
Where does Eclipse compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Chewing gum and mint brands | 6th of 6 | 1.7% | Shown above |
| Tap wrench brands | 3rd of 5 | 3.4% | Show ranking |
| Sash clamps brands | 1st of 3 | 51.1% | Show ranking |
How is Eclipse measured?
Brandwave collects information about searches that people make online using Eclipse’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- eclipse clamp
- eclipse mint
- eclipse sash clamp
- eclipse tap wrench
Who owns Eclipse?
Eclipse is owned by
Mars. Brandwave also tracks
Nom Nom,
Airwaves,
Dolmio,
Extra,
Juicy Fruit, Royal Canin and
Whiskas, owned by the same company, worldwide.
Do you work for Eclipse? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Eclipse your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.