Eclipse vs Extra:Which is searched more?
In September 2026, Eclipse had more branded searches than Extra among chewing gum and mint brands worldwide. Eclipse was estimated to have 823K branded searches compared to Extra’s 74K, and held a 53.2% Share of Search versus Extra’s 4.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Eclipse or Extra?
Compare the chewing gum and breath mint brands people pick up at the counter. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Eclipse, Extra. The figures are in the table below the chart.
View monthly share of search table
| Month | Eclipse | Tic Tac | Mentos | Extra | Airwaves | Juicy Fruit |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.5% | 18.8% | 10.3% | 3.8% | 2.5% | 2.1% |
| Nov 2025 | 60.5% | 18.2% | 12.2% | 3.7% | 3% | 2.5% |
| Dec 2025 | 70.2% | 14.1% | 9.4% | 2.8% | 1.9% | 1.5% |
| Jan 2026 | 66.8% | 16.4% | 9% | 2.7% | 3.3% | 1.8% |
| Feb 2026 | 78.4% | 10.5% | 5.8% | 2.1% | 1.7% | 1.4% |
| Mar 2026 | 73.3% | 12.1% | 8.1% | 3% | 2% | 1.6% |
| Apr 2026 | 69.3% | 13.9% | 9.3% | 3.4% | 2.3% | 1.9% |
| May 2026 | 62.8% | 18.9% | 10.3% | 3.8% | 2.1% | 2.1% |
| Jun 2026 | 60.8% | 18.3% | 12.2% | 3.7% | 2.5% | 2.5% |
| Jul 2026 | 66.1% | 16.3% | 10.9% | 2.7% | 2.2% | 1.8% |
| Aug 2026 | 91.9% | 3.7% | 2.5% | 0.91% | 0.5% | 0.5% |
| Sep 2026 | 53.2% | 23.8% | 13% | 4.8% | 2.6% | 2.6% |
How has the Eclipse and Extra comparison changed over the last 12 months?
3 findings
- Eclipse was ahead of Extra in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Eclipse’s estimated Share of Search among chewing gum and mint brands worldwide moved from 62.5% to 53.2%, and its estimated monthly branded searches moved from 1.2M to 823K.
- Across the 12 months ending September 2026, Extra’s estimated Share of Search among chewing gum and mint brands worldwide moved from 3.8% to 4.8%, and its estimated monthly branded searches held steady at 74K.
How did search popularity change for chewing gum and mint brands worldwide in September 2026?
2 changes
In September 2026, Extra gained estimated Share of Search among chewing gum and mint brands worldwide, from 0.91% to 4.8%.
In September 2026, Eclipse lost estimated Share of Search among chewing gum and mint brands worldwide, from 91.9% to 53.2%.
Other head-to-heads among chewing gum and mint brands
How each brand is measured
Brandwave collects information about searches that people make online using Eclipse’s and Extra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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