How popular isEclipse in search?
In September 2026, there were an estimated 823K branded searches for Eclipse worldwide which is down 32.5% over the last 12 months. Eclipse holds 53.2% estimated Share of Search among chewing gum and mint brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Eclipse53.2%Tic Tac23.8%
- Mentos13%
- Extra4.8%
- Airwaves2.6%
- Juicy Fruit2.6%
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Where does Eclipse compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Chewing gum and mint brands | 1st of 6 | 53.2% | Shown below |
| Tap Wrench brands | 1st of 5 | 64.9% | Show ranking |
| Sash Clamps brands | 1st of 3 | 89.1% | Show ranking |
| Coping Saw brands | 1st of 3 | 94.8% | Show ranking |
Which chewing gum and mint brands compete with Eclipse?
Share of Search by month for Eclipse, Tic Tac, Mentos, Extra, Airwaves, Juicy Fruit. The figures are in the table below the chart.
View monthly share of search table
| Month | Eclipse | Tic Tac | Mentos | Extra | Airwaves | Juicy Fruit |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.5% | 18.8% | 10.3% | 3.8% | 2.5% | 2.1% |
| Nov 2025 | 60.5% | 18.2% | 12.2% | 3.7% | 3% | 2.5% |
| Dec 2025 | 70.2% | 14.1% | 9.4% | 2.8% | 1.9% | 1.5% |
| Jan 2026 | 66.8% | 16.4% | 9% | 2.7% | 3.3% | 1.8% |
| Feb 2026 | 78.4% | 10.5% | 5.8% | 2.1% | 1.7% | 1.4% |
| Mar 2026 | 73.3% | 12.1% | 8.1% | 3% | 2% | 1.6% |
| Apr 2026 | 69.3% | 13.9% | 9.3% | 3.4% | 2.3% | 1.9% |
| May 2026 | 62.8% | 18.9% | 10.3% | 3.8% | 2.1% | 2.1% |
| Jun 2026 | 60.8% | 18.3% | 12.2% | 3.7% | 2.5% | 2.5% |
| Jul 2026 | 66.1% | 16.3% | 10.9% | 2.7% | 2.2% | 1.8% |
| Aug 2026 | 91.9% | 3.7% | 2.5% | 0.91% | 0.5% | 0.5% |
| Sep 2026 | 53.2% | 23.8% | 13% | 4.8% | 2.6% | 2.6% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.2% | 823K | -89% | -38.7 points | |
| 2, held 2nd | 23.8% | 368K | +22.3% | +20.1 points | |
| 3, held 3rd | 13% | 201K | 0% | +10.5 points | |
| 4, held 4th | 4.8% | 74K | 0% | +3.9 points | |
| 5, held 5th | 2.6% | 40.5K | 0% | +2.1 points | |
| 6, held 6th | 2.6% | 40.5K | 0% | +2.1 points |
1.
Eclipse53.2%
Held 1st. 823K estimated branded searches, -89% vs prior month. Share -38.7 points.
2.
23.8%
Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +20.1 points.
3.Mentos
13%
Held 3rd. 201K estimated branded searches, 0% vs prior month. Share +10.5 points.
4.
Extra4.8%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share +3.9 points.
5.
Airwaves2.6%
Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share +2.1 points.
2.6%
Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share +2.1 points.
Compare search popularity between Eclipse and its closest rivals
Every comparison with Eclipse
27 comparisons
- Ace Hardware vs Eclipse
- B&Q vs Eclipse
- Bed Bath & Beyond vs Eclipse
- Eclipse vs MINI
- Eclipse vs Philips
- DeWalt vs Eclipse
- Eclipse vs Tic Tac
- Craftsman vs Eclipse
- Eclipse vs Mentos
- Draper vs Eclipse
- Blue vs Eclipse
- Eclipse vs Extra
- Boston Whaler vs Eclipse
- Eclipse vs GearWrench
- Eclipse vs POC
- Airwaves vs Eclipse
- Bahco vs Eclipse
- Eclipse vs Juicy Fruit
- Clarke vs Eclipse
- Eclipse vs Green Velvet
- Eclipse vs Philips Respironics
- Bessey vs Eclipse
- 100% vs Eclipse
- Eclipse vs Jet
- Eclipse vs Irwin
- Eclipse vs Zodiac
- Bolt vs Eclipse
How has branded search demand for Eclipse changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Eclipse worldwide fell from 1.2M to 823K.
- Across the 12 months ending September 2026, Eclipse’s estimated Share of Search among chewing gum and mint brands worldwide decreased from 62.5% to 53.2%.
- Across the 12 months ending September 2026, Eclipse’s estimated Share of Search among chewing gum and mint brands worldwide peaked at 91.9% in August 2026 and was lowest at 53.2% in September 2026.
How did search popularity change for chewing gum and mint brands worldwide in September 2026?
6 changes
In September 2026, Tic Tac gained estimated Share of Search among chewing gum and mint brands worldwide, from 3.7% to 23.8%.
In September 2026, Mentos gained estimated Share of Search among chewing gum and mint brands worldwide, from 2.5% to 13%.
In September 2026, Extra gained estimated Share of Search among chewing gum and mint brands worldwide, from 0.91% to 4.8%.
In September 2026, Airwaves gained estimated Share of Search among chewing gum and mint brands worldwide, from 0.5% to 2.6%.
In September 2026, Juicy Fruit gained estimated Share of Search among chewing gum and mint brands worldwide, from 0.5% to 2.6%.
In September 2026, Eclipse lost estimated Share of Search among chewing gum and mint brands worldwide, from 91.9% to 53.2%.
How is Eclipse measured?
Brandwave collects information about searches that people make online using Eclipse’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- eclipse
Who owns Eclipse?
Eclipse is owned by 
Mars. Brandwave also tracks 
Nom Nom, Airwaves, 
Dolmio, Extra, Juicy Fruit, 
Whiskas, owned by the same company, worldwide.
Do you work for Eclipse? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Eclipse your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.