How popular isOnyx Boox in search?
In September 2026, there were an estimated 273K branded searches for Onyx Boox worldwide which is up 24.6% over the last 12 months. Onyx Boox holds 54.3% estimated Share of Search among max brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Onyx Boox54.3%
Segway-Ninebot26.8%
Lemsip18%GHD0.87%
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Which max brands compete with Onyx Boox?
Share of Search by month for Onyx Boox, Segway-Ninebot, Lemsip. The figures are in the table below the chart.
View monthly share of search table
| Month | Onyx Boox | Segway-Ninebot | Lemsip | GHD |
|---|---|---|---|---|
| Oct 2025 | 54.2% | 22.4% | 22.4% | 1.1% |
| Nov 2025 | 61.4% | 20.7% | 16.9% | 1% |
| Dec 2025 | 61.9% | 16.8% | 20.5% | 0.82% |
| Jan 2026 | 61.6% | 16.7% | 20.4% | 1.2% |
| Feb 2026 | 59.4% | 19.6% | 19.6% | 1.4% |
| Mar 2026 | 55.6% | 27.9% | 15.4% | 1.1% |
| Apr 2026 | 57.7% | 28.4% | 12.8% | 1.1% |
| May 2026 | 54.7% | 32.4% | 11.9% | 1.1% |
| Jun 2026 | 54.2% | 32.8% | 12% | 1.1% |
| Jul 2026 | 54.3% | 32.8% | 12% | 0.88% |
| Aug 2026 | 54.7% | 32.4% | 11.9% | 1.1% |
| Sep 2026 | 54.3% | 26.8% | 18% | 0.87% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.3% | 273K | +19.7% | -0.4 points | |
| 2, held 2nd | 26.8% | 135K | 0% | -5.5 points | |
| 3, held 3rd | 18% | 90.5K | +82.8% | +6.1 points | |
| 4, held 4th | 0.87% | 4.4K | 0% | -0.2 points |
54.3%
Held 1st. 273K estimated branded searches, +19.7% vs prior month. Share -0.4 points.
26.8%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -5.5 points.
3.
Lemsip18%
Held 3rd. 90.5K estimated branded searches, +82.8% vs prior month. Share +6.1 points.
4.
0.87%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share -0.2 points.
Compare search popularity between Onyx Boox and its closest rivals
How has branded search demand for Onyx Boox changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Onyx Boox worldwide rose from 219K to 273K.
- Across the 12 months ending September 2026, Onyx Boox’s estimated Share of Search among max brands worldwide peaked at 61.9% in December 2025 and was lowest at 54.2% in June 2026.
How did search popularity change for max brands worldwide in September 2026?
3 changes
In September 2026, Lemsip gained estimated Share of Search among max brands worldwide, from 11.9% to 18%.
In September 2026, Segway-Ninebot lost estimated Share of Search among max brands worldwide, from 32.4% to 26.8%.
Estimated monthly branded searches for Onyx Boox worldwide rose 24.6% over 12 measured months, from 219K to 273K in September 2026.
Where does Onyx Boox compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| E-reader brands | 4th of 7 | 5% | Show ranking |
| Ebook readers | 4th of 6 | 5.2% | Show ranking |
| Max brands | 1st of 4 | 54.3% | Shown above |
How is Onyx Boox measured?
Brandwave collects information about searches that people make online using Onyx Boox’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- boox ereader
- onyx boox
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