How popular isNewair in search?
In August 2026, there were an estimated 3K branded searches for Newair worldwide which is up 51.8% over the last 11 months. Newair holds 0.41% estimated Share of Search among wine fridges worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which wine fridges compete with Newair?
Share of Search by month for Haier, Liebherr, Newair. The figures are in the table below the chart.
View monthly share of search table
| Month | Haier | Liebherr | Newair | EuroCave | Kalamera | Vinotemp |
|---|---|---|---|---|---|---|
| Oct 2025 | 65.9% | 33.8% | 0.22% | 0.01% | <0.01% | <0.01% |
| Nov 2025 | 64.9% | 34.8% | 0.23% | 0.02% | <0.01% | <0.01% |
| Dec 2025 | 72.7% | 27.1% | 0.22% | <0.01% | <0.01% | <0.01% |
| Jan 2026 | 65.9% | 33.8% | 0.22% | <0.01% | <0.01% | <0.01% |
| Feb 2026 | 66% | 33.8% | 0.19% | 0.01% | <0.01% | <0.01% |
| Mar 2026 | 65% | 34.8% | 0.23% | 0.01% | <0.01% | <0.01% |
| Apr 2026 | 68.6% | 31.2% | 0.17% | 0.01% | <0.01% | <0.01% |
| May 2026 | 72.8% | 27% | 0.22% | 0.01% | <0.01% | <0.01% |
| Jun 2026 | 68.6% | 31.2% | 0.25% | 0.01% | <0.01% | <0.01% |
| Jul 2026 | 64.9% | 34.8% | 0.34% | 0.01% | <0.01% | <0.01% |
| Aug 2026 | 65.8% | 33.8% | 0.41% | 0.01% | <0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.8% | 480K | -14.6% | +0.9 points | |
| 2, held 2nd | 33.8% | 246K | -18.3% | -1 points | |
| 3, held 3rd | 0.41% | 3K | +0.67% | +0.1 points | |
| 4, held 4th | 0.01% | 90 | -18.2% | 0 points | |
| 5, held 5th | <0.01% | 20 | 0% | 0 points | |
| 6, held 6th | <0.01% | 10 | 0% | 0 points |
1.
Haier
65.8%
Held 1st. 480K estimated branded searches, -14.6% vs prior month. Share +0.9 points.
2.Liebherr
33.8%
Held 2nd. 246K estimated branded searches, -18.3% vs prior month. Share -1 points.
3.
Newair0.41%
Held 3rd. 3K estimated branded searches, +0.67% vs prior month. Share +0.1 points.
4.EuroCave
0.01%
Held 4th. 90 estimated branded searches, -18.2% vs prior month. Share 0 points.
5.Kalamera
<0.01%
Held 5th. 20 estimated branded searches, 0% vs prior month. Share 0 points.
6.Vinotemp
<0.01%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Newair and its closest rivals
How has branded search demand for Newair changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Newair worldwide rose from 2K to 3K.
- Across the 11 months ending August 2026, Newair’s estimated Share of Search among wine fridges worldwide held steady, from 0.22% to 0.41%.
How did search popularity change for wine fridges worldwide in August 2026?
4 changes
In August 2026, Haier gained estimated Share of Search among wine fridges worldwide, from 64.9% to 65.8%.
In August 2026, Liebherr lost estimated Share of Search among wine fridges worldwide, from 34.8% to 33.8%.
Estimated monthly branded searches for Newair worldwide rose 51.8% over 11 measured months, from 2K to 3K in August 2026.
Estimated monthly branded searches for EuroCave worldwide fell 18.2% over 11 measured months, from 110 to 90 in August 2026.
Where does Newair compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Wine fridges | 3rd of 6 | 0.41% | Shown above |
| Countertop ice maker brands | 5th of 5 | 2.4% | Show ranking |
How is Newair measured?
Brandwave collects information about searches that people make online using Newair’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- ice maker newair
- newair com
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Is Newair your brand?
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