Brandwave

Newair vs Vinotemp:Which is more popular by branded search?

In August 2026, Newair had more branded searches than Vinotemp among wine fridges worldwide. Newair was estimated to have 3K branded searches compared to Vinotemp’s 10, and held a 0.41% Share of Search versus Vinotemp’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among wine fridges worldwide in August 2026Which is more popular in search, Newair or Vinotemp?
Newair0.41%3K searches
vs
Vinotemp<0.01%10 searches

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Which is more popular in search, Newair or Vinotemp?

Compare the wine fridges people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Newair and Vinotemp among wine fridges worldwide, by month

Share of Search by month for Newair, Vinotemp. The figures are in the table below the chart.

View monthly share of search table
MonthHaierLiebherrNewairEuroCaveKalameraVinotemp
Oct 202565.9%33.8%0.22%0.01%<0.01%<0.01%
Nov 202564.9%34.8%0.23%0.02%<0.01%<0.01%
Dec 202572.7%27.1%0.22%<0.01%<0.01%<0.01%
Jan 202665.9%33.8%0.22%<0.01%<0.01%<0.01%
Feb 202666%33.8%0.19%0.01%<0.01%<0.01%
Mar 202665%34.8%0.23%0.01%<0.01%<0.01%
Apr 202668.6%31.2%0.17%0.01%<0.01%<0.01%
May 202672.8%27%0.22%0.01%<0.01%<0.01%
Jun 202668.6%31.2%0.25%0.01%<0.01%<0.01%
Jul 202664.9%34.8%0.34%0.01%<0.01%<0.01%
Aug 202665.8%33.8%0.41%0.01%<0.01%<0.01%
Sep 2026——————

How has the Newair and Vinotemp comparison changed over the last 12 months?

  • Newair was ahead of Vinotemp in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Newair’s estimated Share of Search among wine fridges worldwide moved from 0.22% to 0.41%, and its estimated monthly branded searches moved from 2K to 3K.
  • Across the 11 months ending August 2026, Vinotemp’s estimated Share of Search among wine fridges worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 10.

How did search popularity change for wine fridges worldwide in August 2026?

  1. Estimated monthly branded searches for Newair worldwide rose 51.8% over 11 measured months, from 2K to 3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Newair’s and Vinotemp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Newair

2 branded search terms

  • ice maker newair
  • newair com

Vinotemp

1 branded search term

  • vinotemp wine

How the Brand Demand Index is measured

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