How popular isNewair in search?
In September 2026, there were an estimated 4.8K branded searches for Newair worldwide which is down 33.3% over the last 12 months. Newair holds 89% estimated Share of Search among wine cooler brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which wine cooler brands compete with Newair?
Share of Search by month for Newair, EuroCave. The figures are in the table below the chart.
View monthly share of search table
| Month | Newair | EuroCave | Vinotemp |
|---|---|---|---|
| Oct 2025 | 94.1% | 5.4% | 0.5% |
| Nov 2025 | 92.2% | 6.8% | 0.97% |
| Dec 2025 | 93% | 5.2% | 1.7% |
| Jan 2026 | 93.5% | 5% | 1.4% |
| Feb 2026 | 93% | 5.2% | 1.7% |
| Mar 2026 | 92.2% | 5.3% | 2.4% |
| Apr 2026 | 96.5% | 2.9% | 0.54% |
| May 2026 | 97.9% | 1.6% | 0.45% |
| Jun 2026 | 98.3% | 1.3% | 0.36% |
| Jul 2026 | 93% | 6.4% | 0.58% |
| Aug 2026 | 94.1% | 5.3% | 0.59% |
| Sep 2026 | 89% | 9.6% | 1.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89% | 1.3K | -18.8% | -5.1 points | |
| 2, held 2nd | 9.6% | 140 | +55.6% | +4.3 points | |
| 3, held 3rd | 1.4% | 20 | +100% | +0.8 points |
Compare search popularity between Newair and its closest rivals
Every comparison with Newair
9 comparisons
How has branded search demand for Newair changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Newair worldwide fell from 7.2K to 4.8K.
- Across the 12 months ending September 2026, Newair’s estimated Share of Search among wine cooler brands worldwide decreased from 94.1% to 89%.
- Across the 12 months ending September 2026, Newair’s estimated Share of Search among wine cooler brands worldwide peaked at 98.3% in June 2026 and was lowest at 89% in September 2026.
How did search popularity change for wine cooler brands worldwide in September 2026?
3 changes
In September 2026, EuroCave gained estimated Share of Search among wine cooler brands worldwide, from 5.3% to 9.6%.
In September 2026, Vinotemp gained estimated Share of Search among wine cooler brands worldwide, from 0.59% to 1.4%.
In September 2026, Newair lost estimated Share of Search among wine cooler brands worldwide, from 94.1% to 89%.
Where does Newair compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Wine fridges | 3rd of 6 | 0.14% | Show ranking |
| Beverage cooler brands | 4th of 5 | 0.14% | Show ranking |
| Countertop ice maker brands | 5th of 5 | 2.9% | Show ranking |
| Wine cooler brands | 1st of 3 | 89% | Shown above |
How is Newair measured?
Brandwave collects information about searches that people make online using Newair’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- ice maker newair
- newair beverage cooler
- newair wine cooler
- newair wine fridge
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