How popular isNeon CRM in search?
In September 2026, people searched for Neon CRM by name about 4,400 times worldwide, about the same as the previous year. These searches made up 3.3% of all global fundraising CRM platform searches, placing Neon CRM sixth out of nine platforms. These are worldwide searches for English-language branded terms.
Givebutter45.1%
Keela20.2%
Raiser's Edge13.5%
Little Green Light9%
DonorPerfect4%
Neon CRM3.3%
Bloomerang2.7%
Salesforce Nonprofit Cloud1.5%
Virtuous0.75%
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Which fundraising CRM platforms compete with Neon CRM?
Share of searches by month for Givebutter, Keela, Raiser's Edge, Little Green Light, DonorPerfect, Neon CRM, Bloomerang. The figures are in the table below the chart.
View monthly share of searches table
| Month | Givebutter | Keela | Raiser's Edge | Little Green Light | DonorPerfect | Neon CRM | Bloomerang | Salesforce Nonprofit Cloud | Virtuous |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 46.4% | 17% | 13.9% | 9.3% | 5.1% | 3.4% | 1.5% | 2.6% | 1% |
| Nov 2025 | 43.5% | 19.5% | 13% | 10.6% | 4.7% | 3.9% | 1.4% | 2.4% | 0.88% |
| Dec 2025 | 45.8% | 16.8% | 11.2% | 11.2% | 6.1% | 4.1% | 1.8% | 2.1% | 0.93% |
| Jan 2026 | 40.6% | 18.2% | 14.8% | 12.1% | 5.4% | 3.6% | 2% | 2.4% | 0.82% |
| Feb 2026 | 42.1% | 18.9% | 15.4% | 10.3% | 4.6% | 3.7% | 2% | 2.2% | 0.85% |
| Mar 2026 | 46.6% | 17.1% | 13.9% | 9.3% | 4.2% | 3.4% | 2.2% | 2.2% | 1% |
| Apr 2026 | 49.6% | 14.8% | 12.1% | 9.9% | 4.4% | 3.6% | 2% | 2.4% | 1.1% |
| May 2026 | 35.6% | 35.6% | 8.7% | 8.7% | 3.9% | 3.2% | 1.7% | 1.8% | 0.93% |
| Jun 2026 | 42.2% | 23.1% | 10.3% | 10.3% | 4.6% | 3.8% | 2.5% | 2.1% | 1.1% |
| Jul 2026 | 37.6% | 25.1% | 11.2% | 11.2% | 5% | 4.1% | 2.7% | 2.2% | 0.93% |
| Aug 2026 | 41.5% | 22.7% | 12.4% | 10.1% | 4.5% | 3.7% | 2.4% | 1.7% | 0.84% |
| Sep 2026 | 45.1% | 20.2% | 13.5% | 9% | 4% | 3.3% | 2.7% | 1.5% | 0.75% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.1% | 60.5K | +22.2% | +3.6 points | |
| 2, held 2nd | 20.2% | 27.1K | 0% | -2.5 points | |
| 3, held 3rd | 13.5% | 18.1K | +22.3% | +1.1 points | |
| 4, held 4th | 9% | 12.1K | 0% | -1.1 points | |
| 5, held 5th | 4% | 5.4K | 0% | -0.5 points | |
| 6, held 6th | 3.3% | 4.4K | 0% | -0.4 points | |
| 7, held 7th | 2.7% | 3.6K | +24.1% | +0.2 points | |
| 8, held 8th | 1.5% | 2K | 0% | -0.2 points | |
| 9, held 9th | 0.75% | 1K | 0% | -0.1 points |
45.1%
Held 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +3.6 points.
2.
Keela20.2%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share -2.5 points.
13.5%
Held 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +1.1 points.
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share -1.1 points.
4%
Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share -0.5 points.
6.
Neon CRM3.3%
Held 6th. 4.4K estimated branded searches, 0% vs prior month. Share -0.4 points.
2.7%
Held 7th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.2 points.
Held 8th. 2K estimated branded searches, 0% vs prior month. Share -0.2 points.
9.
Virtuous0.75%
Held 9th. 1K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Neon CRM and its closest rivals

Neon CRM vs Raiser's Edge: compare search popularity
Neon CRM vs Little Green Light: compare search popularity
Neon CRM vs DonorPerfect: compare search popularity
Neon CRM vs Bloomerang: compare search popularity
Neon CRM vs Salesforce Nonprofit Cloud: compare search popularity- Compare Neon CRM with any brand
Every comparison with Neon CRM
16 comparisons
- DonorPerfect vs Neon CRM
- Givebutter vs Neon CRM
- Keela vs Neon CRM
- Little Green Light vs Neon CRM
- Neon CRM vs Raiser's Edge
- Join It vs Neon CRM
- Kindful vs Neon CRM
- Neon CRM vs Wild Apricot
- Bloomerang vs Neon CRM
- GrowthZone vs Neon CRM
- Neon CRM vs Salesforce Nonprofit Cloud
- MemberClicks vs Neon CRM
- Neon CRM vs Virtuous
- Neon CRM vs Novi AMS
- Neon CRM vs YourMembership
- Blackbaud Grantmaking vs Neon CRM
How has branded search demand for Neon CRM changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Neon CRM worldwide held steady at 4.4K.
- Across the 12 months ending September 2026, Neon CRM’s share of searches among fundraising CRM platforms worldwide held steady, from 3.4% to 3.3%.
How did search popularity change for fundraising CRM platforms worldwide in September 2026?
6 changes

In September 2026, Givebutter gained share of searches among fundraising CRM platforms worldwide, from 41.5% to 45.1%.

In September 2026, Raiser's Edge gained share of searches among fundraising CRM platforms worldwide, from 12.4% to 13.5%.

In September 2026, Keela lost share of searches among fundraising CRM platforms worldwide, from 22.7% to 20.2%.

In September 2026, Little Green Light lost share of searches among fundraising CRM platforms worldwide, from 10.1% to 9%.

In September 2026, DonorPerfect lost share of searches among fundraising CRM platforms worldwide, from 4.5% to 4%.

Estimated monthly branded searches for Bloomerang worldwide rose 89.5% over 12 measured months, from 1.9K to 3.6K in September 2026.
How are Neon CRM’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Neon CRM’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- neon crm
Who owns Neon CRM?
Neon CRM is owned by Neon One. Brandwave does not track any other brands owned by Neon One.
Do you work for Neon CRM? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Neon CRM compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Fundraising CRM platforms | 6th of 9 | 3.3% | Shown above |
| Donor CRM platforms | 5th of 9 | 4.7% | Show ranking |
| Membership management software | 3rd of 7 | 16.5% | Show ranking |

Is Neon CRM your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.