Brandwave

Neon CRM vs Novi AMS:Which is more popular?

In September 2026, Neon CRM had more branded searches than Novi AMS among membership management software worldwide. Neon CRM had about 4,400 branded searches, while Novi AMS had 660. Neon CRM made up 16.5% of all membership management software searches we track, and Novi AMS accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about membership management software, Neon CRM appeared in three of the four answers and Novi AMS in two. Neon CRM was mentioned before Novi AMS in three out of four answers.

Among membership management software worldwide in September 2026

Who do people search for more?

Neon CRM, about 7 searches for every 1 for Novi AMS

Neon CRM 4.4K searchesNovi AMS 660 searches

Who does AI mention more?

Neon CRM, mentioned in 3 of 4 answers, Novi AMS in 2

Neon CRM in 3 of 4Novi AMS in 2 of 4

Who does AI recommend more?

Neon CRM, named ahead of Novi AMS in 3 of 4 answers

Neon CRM first in 3Novi AMS first in 1

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Top membership management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Neon CRM was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Novi AMS was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Neon CRM was listed before Novi AMS in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wild Apricot1st
  2. Join It2nd
  3. Neon CRM3rd
  4. MemberClicks4th
  5. Novi AMS5th
  6. GrowthZone6th
  7. YourMembership6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wild Apricot3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Neon CRM3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Join It2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GrowthZone2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • MemberClicks2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Novi AMS2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • YourMembership1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about membership management software

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Neon CRM or Novi AMS more popular in search?

This chart shows how often people search Google for Neon CRM and Novi AMS by name. Each line represents a brand's share of searches for all seven membership management software we track, month by month, from English-language searches worldwide.

Neon CRM and Novi AMS among membership management software worldwide, by month

Share of searches by month for Neon CRM, Novi AMS. The figures are in the table below the chart.

View monthly share of searches table
MonthWild ApricotJoin ItNeon CRMGrowthZoneMemberClicksNovi AMSYourMembership
Oct 202540.6%22.4%14.8%12.1%5.4%2.3%2.4%
Nov 202543.1%19.7%15.7%12.8%4.6%2%2.1%
Dec 202538.5%21.3%17.1%14%5.1%2.2%1.9%
Jan 202644.4%20.3%13.2%13.2%4.8%2%2.2%
Feb 202640.8%23%14.8%12.1%5.4%2.3%1.6%
Mar 202639.6%22.1%14.4%14.4%5.2%2.3%1.9%
Apr 202636.6%25%16.3%13.3%4.8%2.2%1.8%
May 202638.1%21.1%16.9%13.9%5%3.1%1.8%
Jun 202638.1%21.1%16.9%13.8%5%3.2%1.8%
Jul 202638.1%21.2%16.9%13.9%5%2.6%2.3%
Aug 202638.3%21.3%17%13.9%5%2.6%1.9%
Sep 202637.1%25%16.5%13.5%3.7%2.5%1.8%

How has the Neon CRM and Novi AMS comparison changed over the last 12 months?

3 findings

How did search popularity change for membership management software worldwide in September 2026?

2 changes
  1. In September 2026, Neon CRM lost share of searches among membership management software worldwide, from 17% to 16.5%.

  2. Novi AMS’s share of searches among membership management software worldwide has lost ground for 3 months in a row, from 3.2% to 2.5% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Neon CRM’s and Novi AMS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Neon CRM

1 branded search term

  • neon crm

Novi AMS

2 branded search terms

  • novi ams
  • noviams

How the Brand Demand Index is measured

Other head-to-heads among membership management software

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