Neon CRM vs Novi AMS:Which is more popular?
In September 2026, Neon CRM had more branded searches than Novi AMS among membership management software worldwide. Neon CRM had about 4,400 branded searches, while Novi AMS had 660. Neon CRM made up 16.5% of all membership management software searches we track, and Novi AMS accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about membership management software, Neon CRM appeared in three of the four answers and Novi AMS in two. Neon CRM was mentioned before Novi AMS in three out of four answers.
Who do people search for more?
Neon CRM, about 7 searches for every 1 for Novi AMS
Who does AI mention more?
Neon CRM, mentioned in 3 of 4 answers, Novi AMS in 2
Who does AI recommend more?
Neon CRM, named ahead of Novi AMS in 3 of 4 answers
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Top membership management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Neon CRM was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Novi AMS was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Neon CRM was listed before Novi AMS in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Wild Apricot1st
Join It2nd
Neon CRM3rd
MemberClicks4th
Novi AMS5th
GrowthZone6th
YourMembership6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Wild Apricot3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Neon CRM3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Join It2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
GrowthZone2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
MemberClicks2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Novi AMS2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
YourMembership1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
See every answer about membership management software
4 answers
Asked ChatGPT
“Which membership management software should I use?”
Asked ChatGPT
“What are the best membership management software options?”
Asked ChatGPT
“What's the best membership management software for member records?”
Searched Google, AI Overview
“membership management software”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“association management software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Neon CRM or Novi AMS more popular in search?
This chart shows how often people search Google for Neon CRM and Novi AMS by name. Each line represents a brand's share of searches for all seven membership management software we track, month by month, from English-language searches worldwide.
Share of searches by month for Neon CRM, Novi AMS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wild Apricot | Join It | Neon CRM | GrowthZone | MemberClicks | Novi AMS | YourMembership |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.6% | 22.4% | 14.8% | 12.1% | 5.4% | 2.3% | 2.4% |
| Nov 2025 | 43.1% | 19.7% | 15.7% | 12.8% | 4.6% | 2% | 2.1% |
| Dec 2025 | 38.5% | 21.3% | 17.1% | 14% | 5.1% | 2.2% | 1.9% |
| Jan 2026 | 44.4% | 20.3% | 13.2% | 13.2% | 4.8% | 2% | 2.2% |
| Feb 2026 | 40.8% | 23% | 14.8% | 12.1% | 5.4% | 2.3% | 1.6% |
| Mar 2026 | 39.6% | 22.1% | 14.4% | 14.4% | 5.2% | 2.3% | 1.9% |
| Apr 2026 | 36.6% | 25% | 16.3% | 13.3% | 4.8% | 2.2% | 1.8% |
| May 2026 | 38.1% | 21.1% | 16.9% | 13.9% | 5% | 3.1% | 1.8% |
| Jun 2026 | 38.1% | 21.1% | 16.9% | 13.8% | 5% | 3.2% | 1.8% |
| Jul 2026 | 38.1% | 21.2% | 16.9% | 13.9% | 5% | 2.6% | 2.3% |
| Aug 2026 | 38.3% | 21.3% | 17% | 13.9% | 5% | 2.6% | 1.9% |
| Sep 2026 | 37.1% | 25% | 16.5% | 13.5% | 3.7% | 2.5% | 1.8% |
How has the Neon CRM and Novi AMS comparison changed over the last 12 months?
3 findings
- Neon CRM was ahead of Novi AMS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Neon CRM’s share of searches among membership management software worldwide moved from 14.8% to 16.5%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, Novi AMS’s share of searches among membership management software worldwide moved from 2.3% to 2.5%, and its estimated monthly branded searches moved from 700 to 660.
How did search popularity change for membership management software worldwide in September 2026?
2 changes

In September 2026, Neon CRM lost share of searches among membership management software worldwide, from 17% to 16.5%.

Novi AMS’s share of searches among membership management software worldwide has lost ground for 3 months in a row, from 3.2% to 2.5% in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Neon CRM’s and Novi AMS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among membership management software

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