How popular isMoog in search?
In September 2026, there were an estimated 135K branded searches for Moog worldwide which is up 22.7% over the last 12 months. Moog holds 21.4% estimated Share of Search among drum machine brands worldwide and is ranked 3rd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which drum machine brands compete with Moog?
Share of Search by month for Akai, Behringer, Moog, Arturia, Korg, Alesis, Boss. The figures are in the table below the chart.
View monthly share of search table
| Month | Akai | Behringer | Moog | Arturia | Korg | Alesis | Boss |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 23.7% | 23.7% | 15.8% | 15.8% | 13% | 4.8% | 3.2% |
| Nov 2025 | 21.4% | 21.4% | 14.3% | 21.4% | 14.3% | 4.3% | 2.9% |
| Dec 2025 | 22.7% | 22.7% | 12.4% | 18.5% | 15.1% | 5.6% | 3% |
| Jan 2026 | 23.1% | 23.1% | 15.4% | 15.4% | 15.4% | 4.6% | 3.1% |
| Feb 2026 | 22.1% | 22.1% | 14.8% | 18% | 14.8% | 4.4% | 3.6% |
| Mar 2026 | 24.8% | 20.3% | 16.5% | 16.5% | 13.6% | 4.1% | 4.1% |
| Apr 2026 | 22.9% | 27.9% | 15.2% | 15.2% | 12.5% | 3.8% | 2.5% |
| May 2026 | 23.5% | 28.6% | 15.7% | 12.9% | 12.9% | 3.9% | 2.6% |
| Jun 2026 | 23.8% | 23.8% | 16% | 16% | 13.1% | 4.8% | 2.6% |
| Jul 2026 | 23.1% | 23.1% | 15.5% | 15.5% | 15.5% | 4.6% | 2.5% |
| Aug 2026 | 21.7% | 21.7% | 17.7% | 14.5% | 17.7% | 4.4% | 2.4% |
| Sep 2026 | 21.4% | 21.4% | 21.4% | 14.3% | 14.3% | 4.3% | 2.9% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 21.4% | 135K | 0% | -0.3 points | |
| 2, held 2nd | 21.4% | 135K | 0% | -0.3 points | |
| 3, moved from 4th to 3rd | 21.4% | 135K | +22.7% | +3.7 pointsmoved from 4th to 3rd | |
| 4, moved from 5th to 4th | 14.3% | 90.5K | 0% | -0.2 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 14.3% | 90.5K | -17.7% | -3.3 pointsmoved from 3rd to 5th | |
| 6, held 6th | 4.3% | 27.1K | 0% | -0.1 points | |
| 7, held 7th | 2.9% | 18.1K | +22.3% | +0.5 points |
1.
Akai21.4%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share -0.3 points.
21.4%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.3 points.
3.
Moog21.4%
Moved from 4th to 3rd. 135K estimated branded searches, +22.7% vs prior month. Share +3.7 points.
4.
Arturia14.3%
Moved from 5th to 4th. 90.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.
Korg14.3%
Moved from 3rd to 5th. 90.5K estimated branded searches, -17.7% vs prior month. Share -3.3 points.
6.
Alesis
4.3%
Held 6th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
7.
Boss2.9%
Held 7th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.5 points.
Compare search popularity between Moog and its closest rivals
Every comparison with Moog
9 comparisons
How has branded search demand for Moog changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Moog worldwide rose from 110K to 135K.
- Across the 12 months ending September 2026, Moog’s estimated Share of Search among drum machine brands worldwide increased from 15.8% to 21.4%.
- Across the 12 months ending September 2026, Moog’s estimated Share of Search among drum machine brands worldwide peaked at 21.4% in September 2026 and was lowest at 12.4% in December 2025.
- Across the 12 months ending September 2026, Moog rose from 4th to 3rd among drum machine brands worldwide.
How did search popularity change for drum machine brands worldwide in September 2026?
6 changes
In September 2026, Moog overtook Korg to rank 3rd among drum machine brands worldwide, with 21.4% estimated Share of Search.
In September 2026, Korg lost estimated Share of Search among drum machine brands worldwide, from 17.7% to 14.3%.
Akai’s estimated Share of Search among drum machine brands worldwide has lost ground for 3 months in a row, from 23.8% to 21.4% in September 2026.
Behringer’s estimated Share of Search among drum machine brands worldwide has lost ground for 3 months in a row, from 23.8% to 21.4% in September 2026.
Arturia’s estimated Share of Search among drum machine brands worldwide has lost ground for 3 months in a row, from 16% to 14.3% in September 2026.
Estimated monthly branded searches for Boss worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
Where does Moog compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Drum machine brands | 3rd of 7 | 21.4% | Shown above |
| Keyboards and synths | 1st of 6 | 26.9% | Show ranking |
| Synthesizer brands | 1st of 4 | 42% | Show ranking |
How is Moog measured?
Brandwave collects information about searches that people make online using Moog’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- moog
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