Brandwave

How popular isMiller in search?

In September 2026, there were an estimated 33.1K branded searches for Miller worldwide which is down 33.1% over the last 12 months. Miller holds 4.9% estimated Share of Search among welding cart brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Everlast36.8%
  2. Hobart30%
  3. Lincoln Electric16%
  4. Fronius11.1%
  5. Miller4.9%
  6. ESAB1.2%
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Which welding cart brands compete with Miller?

Miller against welding cart brands worldwide, by month

Share of Search by month for Everlast, Hobart, Lincoln Electric, Fronius, Miller. The figures are in the table below the chart.

View monthly share of search table
MonthEverlastHobartLincoln ElectricFroniusMillerESAB
Oct 202534.7%28.3%16.1%12.8%7%1.1%
Nov 202533.3%33.3%14.5%12.3%5.5%1.1%
Dec 202534.7%34.7%13.2%10.4%5.7%1.1%
Jan 202631.6%38.7%13.8%9.5%5.2%1.3%
Feb 202636.3%29.6%15.8%10.9%6%1.5%
Mar 202633.2%33.2%14.5%12.2%5.5%1.3%
Apr 202635.4%28.9%15.4%13%5.8%1.4%
May 202635.9%29.3%15.6%13.2%4.8%1.2%
Jun 202637.9%31%13.5%11.4%5.1%1%
Jul 202637.9%31%13.5%11.4%5.1%1%
Aug 202636.8%30%16%11.1%4.9%1.2%
Sep 202636.8%30%16%11.1%4.9%1.2%

  1. 1.Everlast

    36.8%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Hobart

    30%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Lincoln Electric

    16%

    Held 3rd. 107K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Fronius

    11.1%

    Held 4th. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Miller

    4.9%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.ESAB

    1.2%

    Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Miller and its closest rivals

Every comparison with Miller

How has branded search demand for Miller changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Miller worldwide fell from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Miller’s estimated Share of Search among welding cart brands worldwide decreased from 7% to 4.9%.
  • Across the 12 months ending September 2026, Miller’s estimated Share of Search among welding cart brands worldwide peaked at 7% in October 2025 and was lowest at 4.8% in May 2026.

How did search popularity change for welding cart brands worldwide in September 2026?

  1. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

  2. Estimated monthly branded searches for Fronius worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

Where does Miller compete?

Miller is ranked in 12 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Face shield brands6th of 61.8%Show ranking
Welding cart brands5th of 64.9%Shown above
MIG welder brands4th of 75.5%Show ranking
Stick welder brands4th of 55.6%Show ranking
Welding machines4th of 67.8%Show ranking
Welding helmet brands3rd of 68.3%Show ranking
TIG brands3rd of 59.1%Show ranking
Welding equipment brands3rd of 69.4%Show ranking
Arc welder brands3rd of 39.7%Show ranking
Auto darkening helmet brands2nd of 413.6%Show ranking
Welding glove brands2nd of 617%Show ranking
Welding hood brands1st of 348.5%Show ranking

How is Miller measured?

Brandwave collects information about searches that people make online using Miller’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • miller welders

Do you work for Miller? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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