Brandwave

How popular isMiller in search?

In September 2026, there were an estimated 33.1K branded searches for Miller worldwide which is down 33.1% over the last 12 months. Miller holds 9.7% estimated Share of Search among arc welder brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Hobart58.9%
  2. Lincoln Electric31.4%
  3. Miller9.7%
Miller website (opens in a new tab)

Follow Miller and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which arc welder brands compete with Miller?

Miller against arc welder brands worldwide, by month

Share of Search by month for Hobart, Lincoln Electric, Miller. The figures are in the table below the chart.

View monthly share of search table
MonthHobartLincoln ElectricMiller
Oct 202555.1%31.4%13.6%
Nov 202562.5%27.2%10.3%
Dec 202564.7%24.6%10.7%
Jan 202667.1%23.9%9%
Feb 202657.7%30.7%11.6%
Mar 202662.5%27.2%10.3%
Apr 202657.7%30.7%11.6%
May 202658.9%31.4%9.7%
Jun 202662.5%27.2%10.3%
Jul 202662.5%27.2%10.3%
Aug 202658.9%31.4%9.7%
Sep 202658.9%31.4%9.7%

  1. 1.Hobart

    58.9%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Lincoln Electric

    31.4%

    Held 2nd. 107K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Miller

    9.7%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Miller and its closest rivals

Every comparison with Miller

How has branded search demand for Miller changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Miller worldwide fell from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Miller’s estimated Share of Search among arc welder brands worldwide decreased from 13.6% to 9.7%.
  • Across the 12 months ending September 2026, Miller’s estimated Share of Search among arc welder brands worldwide peaked at 13.6% in October 2025 and was lowest at 9% in January 2026.

How did search popularity change for arc welder brands worldwide in September 2026?

  1. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

Where does Miller compete?

Miller is ranked in 12 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Face shield brands6th of 61.7%Show ranking
Welding cart brands5th of 64.9%Show ranking
MIG welder brands4th of 75.5%Show ranking
Stick welder brands4th of 55.6%Show ranking
Welding machines4th of 67.8%Show ranking
Welding helmet brands3rd of 68.3%Show ranking
TIG brands3rd of 59.1%Show ranking
Welding equipment brands3rd of 69.4%Show ranking
Arc welder brands3rd of 39.7%Shown above
Auto darkening helmet brands2nd of 413.6%Show ranking
Welding glove brands2nd of 617%Show ranking
Welding hood brands1st of 348.5%Show ranking

How is Miller measured?

Brandwave collects information about searches that people make online using Miller’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • miller welders

Do you work for Miller? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Miller your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free