How popular isMilkshake in search?
In September 2026, there were an estimated 1.1K branded searches for Milkshake worldwide which is down 32.7% over the last 12 months. Milkshake holds 0.14% estimated Share of Search among argan oil brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Moroccanoil50.4%
Herbal Essences41.2%OGX8.3%
Milkshake0.14%
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Which argan oil brands compete with Milkshake?
Share of Search by month for Moroccanoil, Herbal Essences, OGX, Milkshake. The figures are in the table below the chart.
View monthly share of search table
| Month | Moroccanoil | Herbal Essences | OGX | Milkshake |
|---|---|---|---|---|
| Oct 2025 | 59.4% | 32.5% | 8% | 0.21% |
| Nov 2025 | 63.1% | 28.2% | 8.5% | 0.18% |
| Dec 2025 | 63.1% | 28.2% | 8.5% | 0.17% |
| Jan 2026 | 58.3% | 31.9% | 9.6% | 0.23% |
| Feb 2026 | 53.4% | 35.7% | 10.7% | 0.22% |
| Mar 2026 | 54.4% | 36.4% | 9% | 0.19% |
| Apr 2026 | 53.4% | 35.7% | 10.7% | 0.18% |
| May 2026 | 63.1% | 28.2% | 8.5% | 0.13% |
| Jun 2026 | 49.5% | 40.5% | 9.9% | 0.15% |
| Jul 2026 | 49.4% | 40.4% | 9.9% | 0.16% |
| Aug 2026 | 54.5% | 36.4% | 9% | 0.14% |
| Sep 2026 | 50.4% | 41.2% | 8.3% | 0.14% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.4% | 368K | -18.2% | -4.1 points | |
| 2, held 2nd | 41.2% | 301K | 0% | +4.8 points | |
| 3, held 3rd | 8.3% | 60.5K | -18.2% | -0.7 points | |
| 4, held 4th | 0.14% | 1.1K | -10.3% | 0 points |
50.4%
Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -4.1 points.
41.2%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +4.8 points.
3.
8.3%
Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.7 points.
0.14%
Held 4th. 1.1K estimated branded searches, -10.3% vs prior month. Share 0 points.
Compare search popularity between Milkshake and its closest rivals
Every comparison with Milkshake
8 comparisons
How has branded search demand for Milkshake changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Milkshake worldwide fell from 1.6K to 1.1K.
- Across the 12 months ending September 2026, Milkshake’s estimated Share of Search among argan oil brands worldwide held steady, from 0.21% to 0.14%.
How did search popularity change for argan oil brands worldwide in September 2026?
4 changes
In September 2026, Herbal Essences gained estimated Share of Search among argan oil brands worldwide, from 36.4% to 41.2%.
In September 2026, Moroccanoil lost estimated Share of Search among argan oil brands worldwide, from 54.5% to 50.4%.
In September 2026, OGX lost estimated Share of Search among argan oil brands worldwide, from 9% to 8.3%.
Estimated monthly branded searches for Milkshake worldwide fell 32.7% over 12 measured months, from 1.6K to 1.1K in September 2026.
Where does Milkshake compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Link-in-bio tools | 6th of 6 | 0.05% | Show ranking |
| Argan oil brands | 4th of 4 | 0.14% | Shown above |
How is Milkshake measured?
Brandwave collects information about searches that people make online using Milkshake’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- Milkshake app
- milkshake instagram
- milkshake.app
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Is Milkshake your brand?
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