How popular isMicrosoft Fabric in search?
In August 2026, there were an estimated 110K branded searches for Microsoft Fabric worldwide which is down 18.5% over the last 11 months. Microsoft Fabric holds 16% estimated Share of Search among data lakehouse platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Databricks65.4%
BigQuery16%
Microsoft Fabric16%
Snowflake1.4%Dremio1.2%
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Which data lakehouse platforms compete with Microsoft Fabric?
Share of Search by month for Databricks, BigQuery, Microsoft Fabric. The figures are in the table below the chart.
View monthly share of search table
| Month | Databricks | BigQuery | Microsoft Fabric | Snowflake | Dremio |
|---|---|---|---|---|---|
| Oct 2025 | 60.2% | 18.1% | 18.1% | 2% | 1.6% |
| Nov 2025 | 60.6% | 18.2% | 18.2% | 1.6% | 1.3% |
| Dec 2025 | 65.2% | 15.9% | 15.9% | 1.8% | 1.2% |
| Jan 2026 | 60.4% | 18.1% | 18.1% | 2% | 1.3% |
| Feb 2026 | 60.6% | 18.2% | 18.2% | 1.6% | 1.3% |
| Mar 2026 | 60.6% | 18.2% | 18.2% | 1.6% | 1.3% |
| Apr 2026 | 60.6% | 18.2% | 18.2% | 1.6% | 1.3% |
| May 2026 | 61.9% | 18.6% | 15.1% | 1.4% | 3.1% |
| Jun 2026 | 65.5% | 16.1% | 16.1% | 1.2% | 1.2% |
| Jul 2026 | 60.6% | 18.2% | 18.2% | 1.3% | 1.6% |
| Aug 2026 | 65.4% | 16% | 16% | 1.4% | 1.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.4% | 450K | 0% | +4.8 points | |
| 2, held 2nd | 16% | 110K | -18.5% | -2.2 points | |
| 3, held 3rd | 16% | 110K | -18.5% | -2.2 points | |
| 4, moved from 5th to 4th | 1.4% | 9.9K | 0% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.2% | 8.1K | -33.1% | -0.5 pointsmoved from 4th to 5th |
65.4%
Held 1st. 450K estimated branded searches, 0% vs prior month. Share +4.8 points.
2.
BigQuery16%
Held 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -2.2 points.
16%
Held 3rd. 110K estimated branded searches, -18.5% vs prior month. Share -2.2 points.
1.4%
Moved from 5th to 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
1.2%
Moved from 4th to 5th. 8.1K estimated branded searches, -33.1% vs prior month. Share -0.5 points.
Compare search popularity between Microsoft Fabric and its closest rivals
How has branded search demand for Microsoft Fabric changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Microsoft Fabric worldwide fell from 135K to 110K.
- Across the 11 months ending August 2026, Microsoft Fabric’s estimated Share of Search among data lakehouse platforms worldwide decreased from 18.1% to 16%.
- Across the 11 months ending August 2026, Microsoft Fabric’s estimated Share of Search among data lakehouse platforms worldwide peaked at 18.2% in November 2025 and was lowest at 15.1% in May 2026.
How did search popularity change for data lakehouse platforms worldwide in August 2026?
5 changes
In August 2026, Databricks gained estimated Share of Search among data lakehouse platforms worldwide, from 60.6% to 65.4%.
In August 2026, BigQuery lost estimated Share of Search among data lakehouse platforms worldwide, from 18.2% to 16%.
In August 2026, Microsoft Fabric lost estimated Share of Search among data lakehouse platforms worldwide, from 18.2% to 16%.
In August 2026, Snowflake rose from 5th to 4th among data lakehouse platforms worldwide.
In August 2026, Dremio fell from 4th to 5th among data lakehouse platforms worldwide.
How is Microsoft Fabric measured?
Brandwave collects information about searches that people make online using Microsoft Fabric’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- microsoft fabric
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Is Microsoft Fabric your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.