How popular isMethod in search?
In August 2026, there were an estimated 450K branded searches for Method worldwide which held steady over the last 11 months. Method holds 15% estimated Share of Search among household cleaning products worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Flash74.5%
Method15%
Mr Clean8.2%
Ecover0.9%
Zoflora0.9%
Seventh Generation0.6%
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Which household cleaning products compete with Method?
Share of Search by month for Flash, Method, Mr Clean. The figures are in the table below the chart.
View monthly share of search table
| Month | Flash | Method | Mr Clean | Ecover | Zoflora | Seventh Generation |
|---|---|---|---|---|---|---|
| Oct 2025 | 73.6% | 12.1% | 12.1% | 0.89% | 0.73% | 0.6% |
| Nov 2025 | 72.9% | 14.6% | 9.8% | 1.1% | 0.88% | 0.72% |
| Dec 2025 | 76.9% | 12.6% | 8.4% | 0.76% | 0.76% | 0.51% |
| Jan 2026 | 76.4% | 12.5% | 8.4% | 1.1% | 0.76% | 0.76% |
| Feb 2026 | 76.8% | 12.6% | 8.4% | 0.93% | 0.76% | 0.51% |
| Mar 2026 | 75.3% | 12.4% | 10.1% | 0.91% | 0.74% | 0.61% |
| Apr 2026 | 76.7% | 12.6% | 8.4% | 0.93% | 0.76% | 0.62% |
| May 2026 | 73% | 14.7% | 9.8% | 1.1% | 0.72% | 0.72% |
| Jun 2026 | 76.7% | 12.6% | 8.4% | 0.93% | 0.76% | 0.62% |
| Jul 2026 | 72.7% | 14.6% | 9.8% | 1.1% | 1.1% | 0.72% |
| Aug 2026 | 74.5% | 15% | 8.2% | 0.9% | 0.9% | 0.6% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 74.5% | 2.2M | +22.4% | +1.7 points | |
| 2, held 2nd | 15% | 450K | +22.3% | +0.3 points | |
| 3, held 3rd | 8.2% | 246K | 0% | -1.6 points | |
| 4, held 4th | 0.9% | 27.1K | 0% | -0.2 points | |
| 5, held 5th | 0.9% | 27.1K | 0% | -0.2 points | |
| 6, held 6th | 0.6% | 18.1K | 0% | -0.1 points |
1.Flash
74.5%
Held 1st. 2.2M estimated branded searches, +22.4% vs prior month. Share +1.7 points.
2.
Method15%
Held 2nd. 450K estimated branded searches, +22.3% vs prior month. Share +0.3 points.
3.
Mr Clean8.2%
Held 3rd. 246K estimated branded searches, 0% vs prior month. Share -1.6 points.
4.
Ecover0.9%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.
Zoflora0.9%
Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
0.6%
Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Method and its closest rivals
How has branded search demand for Method changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Method worldwide held steady at 450K.
- Across the 11 months ending August 2026, Method’s estimated Share of Search among household cleaning products worldwide increased from 12.1% to 15%.
How did search popularity change for household cleaning products worldwide in August 2026?
4 changes
In August 2026, Flash gained estimated Share of Search among household cleaning products worldwide, from 72.7% to 74.5%.

In August 2026, Mr Clean lost estimated Share of Search among household cleaning products worldwide, from 9.8% to 8.2%.

Estimated monthly branded searches for Seventh Generation worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

Estimated monthly branded searches for Ecover worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
Where does Method compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Floor cleaners | 2nd of 6 | 14.1% | Show ranking |
| Household cleaning products | 2nd of 6 | 15% | Shown above |
| Stainless steel cleaners | 3rd of 6 | 21.6% | Show ranking |
| Glass cleaners | 1st of 6 | 59.5% | Show ranking |
How is Method measured?
Brandwave collects information about searches that people make online using Method’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- method
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