How popular isMeta AI in search?
In August 2026, there were an estimated 5.4M branded searches for Meta AI worldwide which held steady over the last 11 months. Meta AI holds 0.22% estimated Share of Search among AI chat assistants worldwide and is ranked 8th of 9 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
ChatGPT65.9%
Google Gemini26.5%
Claude4.4%Microsoft Copilot1.1%
Grok0.75%DeepSeek0.75%
Perplexity0.46%Meta AI0.22%
Mistral Le Chat<0.01%
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Which AI chat assistants compete with Meta AI?
Share of Search by month for ChatGPT, Google Gemini, Claude, Meta AI. The figures are in the table below the chart.
View monthly share of search table
| Month | ChatGPT | Google Gemini | Claude | Microsoft Copilot | Grok | DeepSeek | Perplexity | Meta AI | Mistral Le Chat |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.8% | 28.3% | 0.66% | 1.6% | 0.78% | 1.2% | 1.6% | 0.22% | 0.01% |
| Nov 2025 | 69% | 24.4% | 0.88% | 1.7% | 1.1% | 1.3% | 1.3% | 0.29% | 0.01% |
| Dec 2025 | 68.5% | 25.8% | 0.72% | 1.4% | 1.3% | 1% | 0.95% | 0.24% | 0.01% |
| Jan 2026 | 67.2% | 26.4% | 0.99% | 1.4% | 1.9% | 1% | 0.82% | 0.29% | 0.01% |
| Feb 2026 | 68.6% | 24.9% | 1.5% | 1.5% | 1.6% | 0.85% | 0.83% | 0.24% | 0.02% |
| Mar 2026 | 64.5% | 26.6% | 3.6% | 1.6% | 1.8% | 0.93% | 0.78% | 0.21% | 0.02% |
| Apr 2026 | 61.8% | 29.1% | 4.3% | 1.5% | 1.3% | 1.1% | 0.74% | 0.25% | 0.02% |
| May 2026 | 64.1% | 27.4% | 4.5% | 1.3% | 0.94% | 0.95% | 0.54% | 0.22% | 0.02% |
| Jun 2026 | 62.3% | 29.3% | 4.7% | 1.3% | 0.86% | 0.87% | 0.49% | 0.26% | 0.02% |
| Jul 2026 | 65.8% | 26.5% | 4.4% | 1.1% | 0.75% | 0.75% | 0.46% | 0.22% | 0.01% |
| Aug 2026 | 65.9% | 26.5% | 4.4% | 1.1% | 0.75% | 0.75% | 0.46% | 0.22% | <0.01% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.9% | 1603M | -0.44% | +0.1 points | |
| 2, held 2nd | 26.5% | 644M | -0.6% | 0 points | |
| 3, held 3rd | 4.4% | 107M | -1.4% | 0 points | |
| 4, held 4th | 1.1% | 26.2M | -3.3% | 0 points | |
| 5, moved from 6th to 5th | 0.75% | 18.3M | -0.17% | 0 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 0.75% | 18.3M | -0.44% | 0 pointsmoved from 5th to 6th | |
| 7, held 7th | 0.46% | 11.1M | -0.33% | 0 points | |
| 8, held 8th | 0.22% | 5.4M | -1% | 0 points | |
| 9, held 9th | <0.01% | 217K | -21.8% | 0 points |
1.
ChatGPT65.9%
held 1st · 1603M estimated branded searches · -0.44% vs prior month · +0.1 points
26.5%
held 2nd · 644M estimated branded searches · -0.6% vs prior month · 0 points
3.
Claude4.4%
held 3rd · 107M estimated branded searches · -1.4% vs prior month · 0 points
1.1%
held 4th · 26.2M estimated branded searches · -3.3% vs prior month · 0 points
5.
Grok0.75%
moved from 6th to 5th · 18.3M estimated branded searches · -0.17% vs prior month · 0 points
6.
0.75%
moved from 5th to 6th · 18.3M estimated branded searches · -0.44% vs prior month · 0 points
0.46%
held 7th · 11.1M estimated branded searches · -0.33% vs prior month · 0 points
8.
0.22%
held 8th · 5.4M estimated branded searches · -1% vs prior month · 0 points
<0.01%
held 9th · 217K estimated branded searches · -21.8% vs prior month · 0 points
Compare search popularity between Meta AI and its closest rivals
How has branded search demand for Meta AI changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Meta AI worldwide held steady, from 5.2M to 5.4M.
- Across the 11 months ending August 2026, Meta AI’s estimated Share of Search among AI chat assistants worldwide held steady at 0.22%.
How did search popularity change for AI chat assistants worldwide in August 2026?
6 changes
In August 2026, Grok rose from 6th to 5th among AI chat assistants worldwide.
In August 2026, DeepSeek fell from 5th to 6th among AI chat assistants worldwide.
Estimated monthly branded searches for Claude worldwide rose 569.2% over 11 measured months, from 15.9M to 107M in August 2026.
Estimated monthly branded searches for Perplexity worldwide fell 70.5% over 11 measured months, from 37.8M to 11.1M in August 2026.
Estimated monthly branded searches for Microsoft Copilot worldwide fell 31.4% over 11 measured months, from 38.2M to 26.2M in August 2026.
Estimated monthly branded searches for Mistral Le Chat worldwide fell 27.1% over 11 measured months, from 297K to 217K in August 2026.
How is Meta AI measured?
Brandwave collects information about searches that people make online using Meta AI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
18 branded search terms
- ai meta
- facebook meta ai
- Meta AI
- meta ai app
- meta ai assistant
- meta ai chat
- meta ai chatbot
- meta ai com
- meta ai facebook
- meta ai free
- meta ai image generator
- meta ai images
- meta ai instagram
- meta ai video
- meta ai video generator
- meta ai whatsapp
- meta.ai
- whatsapp meta ai
Who owns Meta AI?
Meta AI is owned by Meta. Brandwave does not track any other brands owned by Meta.
Do you work for Meta AI? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Meta AI your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.