How popular isMaze in search?
In August 2026, there were an estimated 1K branded searches for Maze worldwide which is down 36.3% over the last 11 months. Maze holds 1.8% estimated Share of Search among user research platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
dscout50%UserTesting27.3%
Lyssna15.4%
Optimal Workshop5.5%
Maze1.8%
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Which user research platforms compete with Maze?
Share of Search by month for dscout, UserTesting, Lyssna, Optimal Workshop, Maze. The figures are in the table below the chart.
View monthly share of search table
| Month | dscout | UserTesting | Lyssna | Optimal Workshop | Maze |
|---|---|---|---|---|---|
| Oct 2025 | 50.4% | 18.2% | 18.5% | 10% | 2.8% |
| Nov 2025 | 47% | 21.1% | 17.2% | 11.5% | 3.3% |
| Dec 2025 | 38.6% | 38.2% | 14.2% | 6.3% | 2.6% |
| Jan 2026 | 37% | 36.5% | 16.8% | 7.4% | 2.3% |
| Feb 2026 | 43.1% | 29% | 16.3% | 8.9% | 2.6% |
| Mar 2026 | 45.3% | 25.8% | 16.9% | 9.3% | 2.6% |
| Apr 2026 | 46.2% | 26.2% | 17.1% | 7.8% | 2.7% |
| May 2026 | 45.1% | 32.1% | 13.7% | 6.3% | 2.7% |
| Jun 2026 | 40.1% | 35.3% | 15.3% | 7.1% | 2.2% |
| Jul 2026 | 46.5% | 31.8% | 14.3% | 5.4% | 2.1% |
| Aug 2026 | 50% | 27.3% | 15.4% | 5.5% | 1.8% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50% | 27.7K | -0.18% | +3.5 points | |
| 2, held 2nd | 27.3% | 15.1K | -20.3% | -4.5 points | |
| 3, held 3rd | 15.4% | 8.6K | +0.35% | +1.2 points | |
| 4, held 4th | 5.5% | 3.1K | -5.5% | +0.1 points | |
| 5, held 5th | 1.8% | 1K | -20% | -0.3 points |
1.
dscout50%
held 1st · 27.7K estimated branded searches · -0.18% vs prior month · +3.5 points
27.3%
held 2nd · 15.1K estimated branded searches · -20.3% vs prior month · -4.5 points
3.
Lyssna15.4%
held 3rd · 8.6K estimated branded searches · +0.35% vs prior month · +1.2 points
5.5%
held 4th · 3.1K estimated branded searches · -5.5% vs prior month · +0.1 points
5.
Maze1.8%
held 5th · 1K estimated branded searches · -20% vs prior month · -0.3 points
Compare search popularity between Maze and its closest rivals
How has branded search demand for Maze changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Maze worldwide fell from 1.6K to 1K.
- Across the 11 months ending August 2026, Maze’s estimated Share of Search among user research platforms worldwide decreased from 2.8% to 1.8%.
- Across the 11 months ending August 2026, Maze’s estimated Share of Search among user research platforms worldwide peaked at 3.3% in November 2025 and was lowest at 1.8% in August 2026.
How did search popularity change for user research platforms worldwide in August 2026?
5 changes
In August 2026, dscout gained estimated Share of Search among user research platforms worldwide, from 46.5% to 50%.
In August 2026, Lyssna gained estimated Share of Search among user research platforms worldwide, from 14.3% to 15.4%.
In August 2026, UserTesting lost estimated Share of Search among user research platforms worldwide, from 31.8% to 27.3%.
Maze’s estimated Share of Search among user research platforms worldwide has lost ground for 3 months in a row, from 2.7% to 1.8% in August 2026.
Estimated monthly branded searches for Optimal Workshop worldwide fell 44.6% over 11 measured months, from 5.5K to 3.1K in August 2026.
How is Maze measured?
Brandwave collects information about searches that people make online using Maze’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- maze usability testing
- maze user research
- maze.co
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Is Maze your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.