Brandwave

How popular isMae Ploy in search?

In August 2026, there were an estimated 720 branded searches for Mae Ploy worldwide which is up 22% over the last 11 months. Mae Ploy holds 4.1% estimated Share of Search among curry pastes worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Aroy-D68.6%
  2. Sharwood's20.4%
  3. Patak's5.7%
  4. Mae Ploy4.1%
  5. Thai Kitchen0.79%
  6. Blue Dragon0.4%
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Which curry pastes compete with Mae Ploy?

Mae Ploy against curry pastes worldwide, by month

Share of Search by month for Aroy-D, Sharwood's, Patak's, Mae Ploy. The figures are in the table below the chart.

View monthly share of search table
MonthAroy-DSharwood'sPatak'sMae PloyThai KitchenBlue Dragon
Oct 202566.9%19.9%8.8%3.3%0.94%0.17%
Nov 202567%19.9%8.9%3.3%0.78%0.11%
Dec 202564.9%23.6%6.6%3.9%0.92%0.13%
Jan 202659.7%26.7%7.9%4.3%1.3%0.1%
Feb 202664.3%23.4%6.9%3.8%1.4%0.16%
Mar 202662.7%27.9%5.5%3%0.72%0.13%
Apr 202669.5%20.7%5.7%3.4%0.63%0.11%
May 202672.6%17.7%6.4%2.9%0.44%0.05%
Jun 202673.9%18%5%2.4%0.55%0.2%
Jul 202672.3%17.3%6%3.5%0.54%0.3%
Aug 202668.6%20.4%5.7%4.1%0.79%0.4%
Sep 2026——————
  1. 1.Aroy-D

    68.6%

    Held 1st. 12.1K estimated branded searches, 0% vs prior month. Share -3.7 points.

  2. 2.Sharwood's

    20.4%

    Held 2nd. 3.6K estimated branded searches, +24.1% vs prior month. Share +3.1 points.

  3. 3.Patak's

    5.7%

    Held 3rd. 1K estimated branded searches, 0% vs prior month. Share -0.3 points.

  4. 4.Mae Ploy

    4.1%

    Held 4th. 720 estimated branded searches, +22% vs prior month. Share +0.6 points.

  5. 5.Thai Kitchen

    0.79%

    Held 5th. 140 estimated branded searches, +55.6% vs prior month. Share +0.3 points.

  6. 6.Blue Dragon

    0.4%

    Held 6th. 70 estimated branded searches, +40% vs prior month. Share +0.1 points.

Compare search popularity between Mae Ploy and its closest rivals

How has branded search demand for Mae Ploy changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Mae Ploy worldwide rose from 590 to 720.
  • Across the 11 months ending August 2026, Mae Ploy’s estimated Share of Search among curry pastes worldwide increased from 3.3% to 4.1%.
  • Across the 11 months ending August 2026, Mae Ploy’s estimated Share of Search among curry pastes worldwide peaked at 4.3% in January 2026 and was lowest at 2.4% in June 2026.

How did search popularity change for curry pastes worldwide in August 2026?

  1. In August 2026, Sharwood's gained estimated Share of Search among curry pastes worldwide, from 17.3% to 20.4%.

  2. In August 2026, Mae Ploy gained estimated Share of Search among curry pastes worldwide, from 3.5% to 4.1%.

  3. In August 2026, Aroy-D lost estimated Share of Search among curry pastes worldwide, from 72.3% to 68.6%.

  4. Estimated monthly branded searches for Blue Dragon worldwide rose 133.3% over 11 measured months, from 30 to 70 in August 2026.

  5. Estimated monthly branded searches for Patak's worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.

  6. Estimated monthly branded searches for Thai Kitchen worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

How is Mae Ploy measured?

Brandwave collects information about searches that people make online using Mae Ploy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • mae ploy curry

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How the Brand Demand Index is measured

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